Promo Lead

1 day ago

Bengaluru, Karnataka, India ShareChat Full time ₹ 9,00,000 - ₹ 12,00,000 per year

What Youll Do?

  • We are looking for a promo lead who can create gripping, high-impact promos in Tamil for digital platforms, OTT shows, short-form videos, branded content, and more, ensuring high engagement and retention.
  • Develop catchy taglines, teasers, episode hooks, and highlight-driven narratives that are optimized for platforms like YouTube, Instagram, and other social media.
  • Balance creative storytelling with marketing objectives building interest, suspense, and recall value through your promos.
  • Ensure all written output adheres to high standards of grammar, tone, structure, and platform-specific storytelling.
  • Ensure visual identity, tone, and messaging align with the creative vision and platform expectations.
  • Stay updated with performance metrics and audience responses to refine creative strategies in real time.
  • Keep a sharp eye on regional content trends, viral formats, and cultural moments to make promos timely and relatable.

Who You Are

  • Educational Background: Bachelors or Masters Degree
  • Background in Creative Writing, Literature, Film, Journalism, or related fields
  • 710 years of promo or content writing and editing in television, OTT, radio, digital publishing, or advertising.
  • Native-level proficiency in Tamil with the ability to write across tones from emotional to witty to dramatic.
  • Strong grasp of storytelling techniques, character arcs, and promotional beats especially in Tamil entertainment.
  • Deep understanding of Indian content consumption habits and regional preferences.
  • Thrives in fast-paced environments, multitasks well, and delivers quality work within tight deadlines.

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