Manager, Panel Data

3 days ago

Gurgaon, Haryana, India Sago Full time ₹ 9,00,000 - ₹ 12,00,000 per year

Overview:

The Manager, Panel Data & Analytics is responsible for ensuring the health, quality, and performance of the company's research panel. This role combines panel management with data-driven insights to optimize panel engagement, profiling, and compliance. The ideal candidate is detail-oriented, analytical, and proactive in identifying ways to enhance panel efficiency and respondent experience.

Key Responsibilities:

Panel Management & Profiling


• Develop and maintain panel profiling strategies to enhance respondent segmentation and targeting.


• Ensure the accuracy, completeness, and consistency of panelist data through validation and enrichment efforts.


• Identify opportunities to expand profiling attributes to support evolving research needs.

Panel Health Monitoring & Optimization


• Track and analyze key panel health metrics, including response rates, attrition, and engagement trends.


• Implement strategies to improve panelist retention and participation.


• Collaborate with internal teams to refine strategies and maintain a balanced panel composition.

Data Analytics & Reporting


• Analyze panel data to identify trends and provide actionable insights for optimizing panel performance.


• Generate regular reports on panel health, profiling gaps, and participation trends.


• Support data harmonization efforts across multiple panel assets.


• Assist in managing third-party data appends to enrich panelist profiles.

Compliance & Data Security


• Ensure panel data collection and management practices align with industry regulations (e.g., GDPR, CCPA) and company policies.


• Work with legal and compliance teams to uphold ethical data practices.


• Maintain data security measures to safeguard panelist information.

Collaboration & Stakeholder Support


• Partner with internal teams to align panel management strategies with business objectives.


• Provide guidance on panel feasibility, sampling strategies, and best practices for research studies.


• Act as a subject matter expert on panel data, delivering insights that enhance decision-making across the organization.


•

Benefits

Education: Bachelor's degree in Data Analytics, Market Research, Business Administration, or a related field.


• Experience:

o 3–5 years of experience in panel management, market research, or data analytics.

o Strong knowledge of survey methodologies and panel engagement strategies.

o Experience with data governance, compliance, and privacy best practices.


• Skills:

o Proficiency in handling, cleaning, and manipulating large datasets and comfortable using BI tools (e.g., Power BI, Superset).

o Familiarity with survey platforms and panel management software.

o Strong communication and stakeholder management skills.

o Detail-oriented with a data-driven mindset.

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