Senior Sales and Marketing Manager

7 days ago

Vellayambalam Thiruvananthapuram Kerala, India Signature Concepts Full time ₹ 6,30,000 - ₹ 9,45,000 per year

We are seeking a dynamic and results-driven Senior Marketing Manager to lead our marketing efforts and drive strategic initiatives. The ideal candidate will have a strong background in marketing, preferably within the architecture and interior design industry, bringing creativity, leadership, and analytical expertise to enhance brand awareness, generate leads, and accelerate business growth. If you are passionate about crafting compelling campaigns and driving measurable results, we want to hear from you.

Key Responsibilities:

  • Marketing Strategy Development: Create and implement comprehensive marketing strategies to achieve business goals, with a focus on the architecture and interior design sectors.
  • Team Leadership: Manage and mentor the marketing team, fostering a culture of innovation, collaboration, and performance excellence.
  • Brand Management: Strengthen the company's brand identity and positioning in the architecture and interior design market.
  • Content Creation: Oversee the development of engaging content tailored to the target audience, including social media posts, blogs, email campaigns, and case studies.
  • Campaign Execution: Plan, execute, and optimize multi-channel marketing campaigns to drive lead generation and customer acquisition.
  • Industry Expertise: Leverage knowledge of the architecture and interior design industry to identify trends, target markets, and unique selling propositions.
  • Partnership Development: Build and nurture relationships with key stakeholders, including industry partners, influencers, and media outlets.
  • Analytics and Reporting: Monitor marketing performance metrics, analyze ROI, and prepare reports with actionable insights for continuous improvement.
  • Event Coordination: Lead the planning and execution of trade shows, networking events, and product launches to promote the brand.
  • Digital Marketing: Manage digital marketing efforts, including SEO, PPC, email marketing, and social media advertising, ensuring campaigns align with business objectives.

Qualifications and Skills:

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5-10 years of experience in marketing, with at least 3 years in a managerial role.
  • Preferred: Experience in the architecture or interior design industry or familiarity with its dynamics and target audiences.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong leadership skills with the ability to inspire and motivate a team.
  • Excellent written and verbal communication skills.
  • Proficiency in marketing tools and platforms, including CRM systems, Google Analytics, and social media management tools.
  • Creative mindset with strong analytical abilities to interpret data and inform decisions.
  • Knowledge of design and architecture trends is a plus.

Job Type: Full-time

Pay: ₹50, ₹65,000.00 per month

Experience:

  • total work: 1 year (Preferred)

Work Location: In person

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