Brand Executive

3 days ago

Cochin, Kerala, India 8957f69a-c69d-4270-b073-8cc0e89e685c Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Company Description

Established in 1957, Fruitomans initially specialized in pineapple food products and gradually expanded its product range with a focus on stringent quality and hygiene standards. Based in Vazhakkulam near Kochi, a prominent region for high-quality pineapples in South India, the company has grown to become a household name. Today, Fruitomans offers a broad portfolio of fruit products, pickles, baking ingredients, and confectionery both in India and internationally. With over 68 years of expertise in fruit processing and state-of-the-art manufacturing facilities, Fruitoman's is synonymous with quality and exceptional value for money.

Role Description

This is a full-time, on-site role based in Ernakulam for a Brand Executive. The Brand Executive will be responsible for developing and implementing effective brand strategies, conducting market research, and managing brand campaigns. The role involves ensuring consistent brand communication and collaborating with internal teams to maintain brand visibility and reputation. Additionally, the candidate will oversee projects that enhance brand awareness and market presence.

Qualifications

  • Expertise in Brand Strategy and Brand Management
  • Experience in conducting Market Research and using insights to support decision-making
  • Strong skills in Communication and Brand Marketing
  • Proactive problem-solving abilities and creativity in handling brand initiatives
  • Proficiency in using marketing tools and software
  • Team collaboration and project management skills
  • Bachelor's degree in Marketing, Business, or a related field
  • Experience in the food and beverage or FMCG sector is an advantage

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