Head Of Branding

9 hours ago

Cochin, Kerala, India Mathrubhumi Full time ₹ 12,00,000 - ₹ 30,00,000 per year

Role Overview

The Head of Branding will lead the brand vision and strategy for our diversified media group that spans print, digital, radio, and television platforms, and houses multiple signature properties (IPs). The role involves driving brand identity, supervising campaigns, managing a multi-skilled team, and creating integrated strategies that strengthen both corporate and IP-specific brand footprints across markets.

Key Responsibilities

  • Develop, implement, and monitor brand strategies aligned with the group's vision and multi-platform growth.
  • Lead integrated brand campaigns across TV, print, digital, and radio while maintaining consistent brand voice and positioning.
  • Oversee branding and repositioning of existing IPs and conceptualize new brand or product lines.
  • Manage and mentor a cross-functional team handling digital marketing, on-ground events, social media, creative and design, and brand operations.
  • Spearhead ideation and execution of social and brand campaigns that drive both value-based impact and business outcomes.
  • Collaborate with the sales, editorial, and production teams to develop pitch decks and promotional strategies for new IP launches and partnerships.
  • Plan, design, and execute on-ground and event-based activations that enhance brand engagement and audience loyalty.
  • Analyze market trends, emerging branding practices, and audience insights to evolve brand approaches in line with new market perspectives.
  • Ensure brand consistency across all communication touchpoints and oversee internal brand guideline compliance.
  • Measure campaign performance metrics, ROI, and perception tracking to refine strategies and ensure strategic consistency.

Preferred Qualifications and Experience

  • Master's / Bachelor's degree in Marketing, Brand Management, Mass Communication, or related field.
  • 8–15 years of experience in brand management, preferably within media, agency FMCG, or digital industries.
  • Demonstrated experience in handling multi-vertical brand portfolios and cross-channel campaigns.
  • Strong understanding of contemporary brand storytelling, digital dynamics, and audience engagement.
  • Proven ability to lead creative and operational teams with cross-functional collaboration.
  • Excellent communication, leadership, and presentation skills.
  • Hands-on exposure to event marketing, activation projects, and social media branding.

Personal Attributes

  • Strategic thinker with strong creative and analytical balance.
  • Passionate about media and emerging brand cultures.
  • Collaborative, resourceful, and results-driven leader committed to creating lasting brand value.
  • Passion for story telling

Eligibility and Background

  • Candidates may come from media, creative agency, or entertainment sectors.
  • Must have solid experience developing and executing brand strategies for diverse platforms, including digital, print, broadcast, and event activations.
  • Should demonstrate proven success building or repositioning brands and leading integrated branding initiatives across multiple consumer touchpoints such as on-ground, digital, and campaign environments.
  • Experience managing teams within cross-functional, multi-vertical structures is highly preferred.
  • Open to professionals from dynamic agency, media group, or entertainment brand settings.
  • Understanding of both B2C and B2B brand-building is preferred.

  • Business Head

    14 hours ago

    Cochin, Kerala, India Anson Group Of Comapanies Full time ₹ 5,00,000 - ₹ 15,00,000 per year

    Company DescriptionAnson Group of Companies, established in 2003, has diversified interests in the Indian financial sector, offering varied products such as chits and investment options. Anson Chits India Private Limited is a registered chits company that operates in compliance with the Indian Chits Act 1982 and relevant authorities. Anson Fincorp Private...

  • Creative Head

    6 days ago

    Cochin, Kerala, India Hygiene Fresh Full time ₹ 4,00,000 - ₹ 8,00,000 per year

    About UsHygiene Fresh is a leading provider of premium hygiene, washroom care, aircare, tissue products, and hotel amenities. We deliver innovative and sustainable hygiene solutions across hospitality, healthcare, corporate, and commercial sectors.Role OverviewWe are seeking a Creative Head to lead our brand communication, marketing content, and creative...

  • Center Head

    1 week ago

    Cochin, Kerala, India JOYS INSTITUTE OF MANAGEMENT STUDIES PVT LTD Full time ₹ 3,00,000 - ₹ 4,20,000 per year

    We Joys Institute of management studies, Palarivattom, Ernakulam looking for an experienced center head to our institute. Candidate must be able to handle and monitor all center operation . Candidate mut have min 5 years of experience in the same industryJob Type: Full-timePay: ₹25, ₹35,000.00 per monthBenefits:Cell phone reimbursementWork Location: In...

  • Country Head – Sales

    2 weeks ago

    Cochin, Kerala, India THY GRACE INTERNATIONAL Full time ₹ 9,60,000 - ₹ 18,00,000 per year

    Executive Opportunity: Country Head – Sales & MarketingCocokerala Tours, a pioneer with over 25 years of proven excellence in the travel and tourism industry, is seeking a visionary and results-driven Country Head – Sales & Marketing to lead and elevate our national marketing operations. This high-impact leadership role reports directly to the Managing...

  • Creative Head

    15 hours ago

    Cochin, Kerala, India RedTeam Hacker Academy Full time

    The Creator Head will be responsible for leading the social media strategy, content creation, and coordination of creative projects across departments. This role requires strong creative direction, social media expertise, and excellent project management skills to ensure timely and high-quality delivery of campaigns and media outputs.Key...

  • Branch Head

    9 hours ago

    Cochin, Kerala, India Adani Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    DescriptionAbout Business:Adani Group: Adani Group is a diversified organisation in India comprising 10 publicly traded companies. It has created a world class logistics and utility infrastructure portfolio that has a pan-India presence. Adani Group is headquartered in Ahmedabad, in the state of Gujarat, India. Over the years, Adani Group has positioned...

  • Business Head

    6 days ago

    Cochin, Kerala, India AUTOBAHN TRUCKING CORPORATION PRIVATE LIMITED Full time ₹ 5,00,000 - ₹ 8,00,000 per year

    Business Head (Automotive Car Dealership)Position Title:Business HeadLocation:CochinDepartment:Sales, Service & OperationsRole OverviewThe Business Head will be responsible for driving the overall performance, profitability, and growth of the dealership business across sales, service, spares, and customer experience. This role demands strong leadership, deep...

  • Marketing Head

    7 hours ago

    Cochin, Kerala, India 2Hats Logic Solutions Full time ₹ 6,00,000 - ₹ 12,00,000 per year

    Company DescriptionSince 2014, 2Hats Logic Solutions has empowered businesses to excel in the digital marketplace with specialized eCommerce and retail tech solutions. Based on a global perspective gained through extensive collaborations with clients from the USA and Europe, the company delivers services such as custom eCommerce development, ERP integration,...

  • Digital Marketing Head

    6 days ago

    Cochin, Kerala, India Certifyied Full time ₹ 18,00,000 - ₹ 45,00,000 per year

    We are seeking a highly experienced and creative Digital Marketing Head to lead our digital marketing initiatives. The candidate will be responsible for developing and executing innovative marketing strategies, managing the marketing team, and driving brand awareness, lead generation, and business growth through multiple online channels.Key...

  • Creative Head+Project Manager

    13 hours ago

    Cochin, Kerala, India PixelMark Digital Full time ₹ 3,00,000 - ₹ 4,80,000 per year

    Job Title: Creative Head + Project ManagerExperience: Minimum 2 Years (Digital Marketing Agency)Location: Kakkanad, KochiSalary: Depends on experienceJob Description:We are looking for a dynamic Creative Head + Project Manager to lead our creative projects and ensure seamless execution from concept to delivery. The ideal candidate will have a keen eye for...