Business Development Manager
5 days ago
Business Development Manager (BDM C&I Solar)
The Business Development Manager (BDM C&I Solar) will be responsible for generating, managing, and converting high-value commercial & industrial solar project opportunities. The role focuses on identifying potential clients, developing strong relationships, preparing techno-commercial proposals, and closing deals for rooftop and ground-mount solar projects (50 kW to multi-MW scale).
Key Responsibilities
1. Business Development & Lead Generation / Market Expansion
- Identify and target commercial & industrial clients such as factories, warehouses, cold storage, malls, corporate offices, institutions, etc.
- Build a strong pipeline of qualified leads through field visits, networking, references, and digital channels.
- Conduct market research to understand industry trends, competitor offerings, and pricing.
2. Client Engagement & Sales
- Meet with CEOs, plant heads, purchase teams, and facility managers for project discussions.
- Understand client energy consumption, tariff structure, and technical requirements.
- Present solar solutions, case studies, and financial benefits of adopting solar.
- Provide accurate sizing, feasibility, and ROI/Payback analysis.
3. Proposal & Negotiation
- Prepare and present techno-commercial proposals (CAPEX/OPEX/RESCO models).
- Coordinate with engineering team for site assessment, design, and costing.
- Lead commercial negotiations and close deals within expected timelines.
4. Project Coordination
- Coordinate with operations and engineering teams during project execution.
- Ensure smooth documentation for approvals, agreements, PPA, and compliance.
- Maintain strong customer relationships for future cross-selling & referrals.
5. Sales Reporting & MIS
- Maintain CRM, update pipeline status, and track conversions.
- Prepare weekly/monthly sales reports and sales forecasts.
- Achieve assigned sales targets and profitability goals.
Key Skills & Competencies
- Strong knowledge of Solar Rooftop & Ground-Mount C&I Projects
- Understanding of DISCOM approvals, net-metering, open-access, RESCO, and EPC models
- Excellent communication, negotiation, and presentation skills
- Ability to analyse energy bills, consumption patterns, and financial modelling
- Self-driven, target-oriented, and strong relationship-building skills
- Proficiency in MS Office, CRM tools, basic design tools (preferred)
Qualification
- Bachelors degree in Engineering / Business Management (MBA preferred)
- 2–5+ years of experience in solar rooftop or energy solutions sales.
- Experience in solar industry is mandatory for senior roles
Salary Range
- As per industry standards + Attractive Incentives (based on project size and margins)
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