Brand Operations

Company Description

Anushé Pirani, established in 2017, is a contemporary fashion label born out of a desire to challenge conventional clothing ideas. Based in Mumbai, the brand known for its versatile approach to menswear and womenswear, seamlessly blends function with flair. The label's unorthodox approach to silhouettes and focus on artistic intricacy redefine beauty in wearable clothing. Produced ethically in Mumbai, the garments showcase the finest craftsmanship and materials.

Location:
MUMBAI (Candidates must be based in
South Bombay or the Prabhadevi vicinity
)

Industry:
Retail Apparel & Fashion

Work Type:
Full-time, Work From Studio only
(No Work From Home)

Experience Required:
Minimum 1.5-2 years in a similar or related field

Role description

We're looking for a dynamic and detail-oriented
Brand Operations & Business Development Associate
to join our team at
anushé pirani
, a design-led contemporary clothing label. This is a studio-based role for someone who thrives in a fast-paced, hands-on environment. We are looking for a committed individual who has a deep understanding of e-commerce and the slow fashion business. This role is responsible for business growth and development. He/She should understand how to build business relations.

The associate will manage daily operations, handle customer service, brand-building and coordinate communication efforts. Additionally, the role includes analyzing market trends and optimizing internal processes to enhance brand performance.

Key Responsibilities

Brand Operations:

• Devises and presents ideas and strategies for sales.
• Engages with and builds relationships with partner businesses and clients.
• Understanding online sales channels.
• Keeps track of inventory and updates partner businesses from time to time.
• Creates detailed product linesheets for partner businesses.
• Seeks prospective clients with similar values domestically and internationally and closes orders with them.
• Bonus points if any experience dealing with Shopify/e-commerce store backends.
• Coordinate with various departments (design, production, logistics) for seamless brand functioning
• Assist in managing studio schedules, external vendors, and brand events or pop-ups
• Handle backend tasks such as order processing, packaging coordination, and customer support when needed
• Maintain brand documentation and filing systems (offline and digital)

Business Development:

• Research and identify opportunities for brand growth (retail, e-commerce, partnerships, and wholesale).
• Manage wholesale outreach: build and maintain relationships with buyers, multi-designer stores, and marketplaces.
• Support retail initiatives such as pop-ups, exhibitions, and in-store events.
• Assist in developing sales strategies and achieving revenue targets.
• Analyze sales data and customer insights to inform strategy.

Brand & Communication Support

• Support the development and execution of brand strategy across online and offline channels
• Coordinate and assist in planning photo/video shoots, campaigns, and collection launches
• Liaise with influencers, stylists, collaborators, and PR contacts

Qualifications & Skills

• Bachelor's degree in Business, Fashion Management, Marketing, or related fields.
• Minimum 1.5-2 years of experience in brand operations, sales, or business development (fashion/lifestyle experience preferred).
• Strong Operations and Analytical skills
• Excellent Interpersonal Skills and Communication abilities
• Proficiency in Customer Service
• Ability to work independently and collaboratively
• Familiarity with retail, wholesale, and e-commerce ecosystems.
• Proficiency in MS Office/Google Suite (Excel, PowerPoint), with bonus points for CRM or ERP tools.
• Knowledge of Adobe Creative Suite is a plus
• Passion for slow fashion and an understanding of 
  anushé pirani
  's aesthetic.
• Good understanding of social media platforms, influencer culture, and brand voice
• Detail-oriented and organised with the ability to multitask