Performance Manager

4 days ago

Pune, Maharashtra, India Internet Soft Full time US$ 1,50,000 - US$ 2,00,000 per year

Job Title: Performance Manager (Marketing & Growth)

Location: Hadapsar, Pune

Shift Timing: 6:00 PM – 3:00 AM (US Shift)

Experience Required: 6+ Years

About Us

We are a product-based IT company driving innovation through cutting-edge technology. With upcoming product launches, we are aggressively entering new markets and looking for a Performance Manager who can spearhead marketing initiatives, leverage AI-driven strategies, and ensure impactful growth across international markets.

Key Responsibilities

  • Lead, mentor, and manage a high-performing marketing team, ensuring accountability and goal achievement.
  • Design and execute go-to-market strategies for new product launches, targeting US and global markets.
  • Drive performance marketing campaigns across digital channels, SEO, paid media, content, and partnerships.
  • Leverage AI tools & analytics for campaign optimization, predictive insights, and smarter targeting.
  • Collaborate closely with US-based clients, stakeholders, and internal teams to align strategies with business goals.
  • Monitor KPIs, track ROI, and present performance insights to leadership teams.
  • Build and expand brand presence in IT and Fintech domains, ensuring product differentiation in competitive markets.
  • Manage marketing budgets, ensuring cost-efficient scaling of campaigns.
  • Explore new trends, tools, and strategies for lead generation, customer acquisition, and retention.

Requirements

  • Bachelor's or Master's degree in Marketing, Business Administration, or related field.
  • 6+ years of experience in performance marketing/market growth, with proven success in IT and Fintech industries.
  • Hands-on experience using AI-driven marketing tools & automation platforms.
  • Strong background in working with US clients and managing campaigns for international markets.
  • Demonstrated ability in leading teams, setting KPIs, and driving accountability.
  • Proven expertise in B2B/B2C marketing, digital campaigns, and GTM execution.
  • Excellent leadership, communication, and analytical decision-making skills.
  • Ability to thrive in a fast-paced, target-driven environment and work flexible night shifts.

Preferred Skills

  • Experience in SaaS or product-based companies.
  • Knowledge of tools like HubSpot, Marketo, Salesforce, Google Ads, Meta Ads, LinkedIn Campaign Manager.
  • Familiarity with data visualization/BI tools for reporting (Tableau, Power BI, Google Data Studio).
  • Understanding of compliance requirements in Fintech (desirable).

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