Social Media Manager
2 weeks ago
About Us
Thakral Hospital & Fertility Centre is a 30-bedded multi-specialty hospital in Gurgaon, specializing in IVF, maternity, laparoscopic surgery, and women's healthcare. We are looking for a creative and motivated Social Media Content Creator/Manager to join our in-house marketing team.
Key Responsibilities
Content Creation & Editing
- Shoot and edit Instagram Reels, YouTube Shorts, and other short-form videos featuring doctors, patient stories, and hospital events.
- Design posts, stories, and creatives using Canva or similar tools.
- Develop engaging captions, hashtags, and SEO-friendly descriptions.
- Social Media Management
- Manage hospital's social media handles (Instagram, Facebook, YouTube).
- Schedule and post content as per the content calendar.
- Track performance (reach, views, engagement) and share weekly reports.
- Coordination & Collaboration
- Work closely with management and agency partners to implement campaigns.
- Share raw footage/photos and follow up on ad creatives.
- Suggest creative content ideas based on trends in healthcare marketing.
- Google My Business (Local SEO)
- Regularly update GMB with posts, photos, and offers.
- Monitor insights and reply to reviews with approved templates.
- Improve local ranking
Requirements
- Strong skills in video shooting & editing
- Familiarity with social media platforms (Instagram, Facebook, YouTube).
- knowledge of Google My Business.
- Creative eye for storytelling and trend-based content.
- Good communication skills in English/Hindi.
- Comfortable working in a hospital environment (patient/doctor interactions).
Why Join Us?
- Be part of a growing healthcare brand in Gurgaon.
- Hands-on exposure to digital marketing in the healthcare industry.
- Opportunity to work directly with management and doctors on impactful campaigns.
Job Types: Full-time, Part-time
Pay: ₹20, ₹40,000.00 per month
Experience:
- Social media marketing: 2 years (Preferred)
Work Location: In person
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