Google and Meta Ads Specialist

1 day ago

Vaishali Nagar, Rajasthan, India Inkling Marketing Full time ₹ 4,20,000 - ₹ 8,40,000 per year

About the Role:

We're looking for a data-driven Performance Ads Specialist who can plan, execute, and optimize campaigns across Google, Meta (Facebook & Instagram), LinkedIn, YouTube, and other paid platforms. The ideal candidate will be passionate about digital advertising, analytics, and achieving measurable growth through performance-driven campaigns.

Key Responsibilities:

  • Plan, launch, and manage performance marketing campaigns across Google Ads, Meta Ads, and other paid media platforms.
  • Create and implement multi-channel ad strategies to drive conversions and lead generation.
  • Monitor and optimize campaigns daily for CPL, CTR, and ROI.
  • Conduct A/B testing on creatives, ad copies, and landing pages to improve results.
  • Analyze campaign data and generate weekly/monthly performance reports.
  • Set up and maintain conversion tracking, pixels, and analytics integrations.
  • Collaborate with creative and strategy teams to develop impactful ad creatives.
  • Stay updated on platform trends, algorithm changes, and best practices.

Requirements:

  • 2–5 years of experience in performance marketing or paid media management.
  • Proven hands-on experience with Google Ads and Meta Ads Manager.
  • Familiar with LinkedIn Ads, YouTube Ads, and other digital platforms.
  • Strong analytical and reporting skills.
  • Knowledge of Google Analytics, Tag Manager, and campaign automation tools.
  • Excellent communication and problem-solving abilities.

Job Types: Full-time, Permanent

Pay: ₹15, ₹35,000.00 per month

Benefits:

  • Provident Fund

Work Location: In person

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