
Senior Email Marketing Specialist(Account Manager)
22 hours ago
Our Story & Team Founded by brothers Nishant and Sushant Yadav, Optimite began as a humble Fiverr gig fueled by their passion for technology and email marketing. Their vision was to revolutionize how e-commerce brands communicate with customers—combining creativity, data science, and automation. Today, Optimite is a thriving global agency driven by a talented team of designers, strategists, and technologists committed to delivering real results At Optimite, we believe in empowering our team members to take ownership, foster collaboration, and continuously innovate. Our culture prioritizes growth, inclusivity, and a relentless focus on client success
Role Overview As a Senior Email Marketing Specialist at Optimite, you will lead the end-to-end management of complex email marketing campaigns, combining your advanced copywriting, design, segmentation, and client management skills. You will serve as the primary point of contact for clients, driving campaign strategy, execution, and optimization while mentoring junior team members. Your expertise will ensure exceptional campaign performance, client satisfaction, and revenue growth through upselling and cross-selling. You will work cross-functionally with designers, developers, and account managers to deliver innovative, data-driven email marketing solutions
Key Responsibilities
- Lead the planning, execution, and optimization of email marketing campaigns on platforms like Klaviyo, Omnisend, and Mailchimp.
- Create compelling, on-brand email copy and polished email designs independently or with minimal support.
- Develop and implement advanced segmentation and automation workflows to improve targeting and personalization.
- Manage client communications, expectations, feedback, and timelines effectively to ensure high client satisfaction.
- Analyze campaign performance metrics and provide actionable insights for continuous improvement.
- Identify and drive upselling and cross-selling opportunities to grow client accounts and revenue.
- Collaborate with developers on custom email templates and troubleshoot technical challenges.
- Mentor and coach junior email marketing specialists to support their professional development and enhance team performance.
- Use collaboration and project management tools (ClickUp, Slack, Miro, BeeFree) to maintain workflow efficiency and transparency.
- Provide regular updates and strategic recommendations to the Email Marketing Head.
Required Skills
- 3-5 years of email marketing experience, preferably within agency or e-commerce environments.
- Strong copywriting skills with the ability to craft persuasive and engaging email content.
- Proficient in basic email design principles and tools like BeeFree or Canva.
- Excellent client management, communication, and project coordination skills.
- Basic understanding of HTML/CSS relevant to email templates and ability to collaborate with developers.
- Proven track record in upselling and cross-selling within email marketing campaigns.
- Experience mentoring junior team members and leading by example.
- Comfortable working with project management and collaboration platforms (ClickUp, Slack, Miro).
Success Metrics
- Deliver high-quality, timely email campaigns with minimal errors across multiple clients.
- Maintain high client satisfaction and retention through effective communication and results delivery.
- Demonstrate measurable revenue growth via upselling and cross-selling efforts.
- Effectively mentor junior team members, evidenced by their growth and improved performance.
- Use campaign data to optimize performance and provide actionable insights regularly.
- Foster strong collaboration with internal teams and clients, ensuring seamless workflows and stakeholder alignment.
Why Join Optimite?
- Remote Flexibility: Work from anywhere in the world.
- Competitive Compensation & Benefits: Market-aligned salary, paid time off, leave encashment, and rewards.
- Growth Opportunities: Access to ongoing learning and career advancement.
- Purposeful Impact: Play a key role in scaling the world's fastest-growing e-commerce brands.
- Inclusive Culture: Thrive in a diverse, supportive, and innovative environment.
Hiring Process
- Screening Call – Discuss your background and design experience.
- Design Assignment – Create a responsive email template aligned with our brand.
- Case Study Presentation – Share your design process and problem-solving approach.
- Culture & Collaboration Interview – Assess alignment with Optimite's values and teamwork style.
- Offer & Negotiation – Finalize salary, benefits, and remote work setup.
-
Email Marketing Coordinator
2 days ago
Remote, India Marketing Agency Co Full time ₹ 1,00,000 - ₹ 1,20,000 per yearRole: Email Marketing & Automation Specialist Objective: To strategize, create, execute, and optimize email marketing campaigns using automation tools to drive customer engagement, lead nurturing, conversions, and retention. Key Responsibilities:Email Campaign Management Plan, write, design, and send promotional, transactional, and lifecycle email...
-
Email Marketing Specialist
2 days ago
Remote, India Salesverse Full time ₹ 20,000 - ₹ 54,240 per yearJob Title: Email Marketing SpecialistLocation: RemoteEmployment Type: Part TimeAbout the RoleWe are seeking a skilled Email Marketing Specialist with a minimum of 2 years of proven experience in managing and executing email marketing campaigns across multiple projects. The ideal candidate will have strong expertise in campaign strategy, execution, and...
-
Email Marketing Specialist
21 hours ago
Remote, India Trillbit Full time ₹ 2,00,000 - ₹ 3,00,000 per yearJob Title : Email Marketing Specialist Job Location : Remote Role Overview We are seeking a proactive and detail-oriented Email Marketing Specialist to join our team. The person should be good in terms of setting email campaigns and running them. Need to have good skills on understanding campaign data, developing right content to get industry standard reply...
-
Email Marketing Executive
22 hours ago
Remote, India Innovacio Technologies Pvt Ltd Full time ₹ 3,00,000 - ₹ 5,00,000 per yearWe are seeking a results-driven Email Marketing Specialist to join our team. In this role, you will be responsible for developing, implementing, and optimizing email marketing campaigns that drive engagement, nurture leads, and increase conversions. The ideal candidate is creative, analytical, and experienced with email platforms and campaign...
-
Email Marketing Specialist
2 days ago
Remote, India All In Jade Full time ₹ 4,00,000 - ₹ 5,00,000 per yearJob Title: Email Marketing ExecutiveLocation: RemoteAbout Us: Jade is a full-suite digital marketing agency that uses a comprehensive suite of digital marketing services designed to cut through the noise and deliver real, measurable growth. Our team thrives on innovation, collaboration and excellence, aiming to exceed client expectations at every turn.Job...
-
Email Marketing
2 days ago
Remote, India ACEI Digital Full time ₹ 500 - ₹ 10,000 per yearKaliber is a US-based agency that works with brands in the apparel and beauty industries. We provide high-quality ecommerce services to our clients including, digital marketing, business intelligence and more. Visit us at to learn more.Kaliber is looking to hire a budding marketer to join our energetic team. You will be working on our largest client account...
-
Email Marketing Executive
2 days ago
Remote, India LeadShuttle Technologies Pvt Full time ₹ 13,000 - ₹ 17,000 per yearJob SummaryMarket Research and Email Marketing – India, USA and Canada Markets for different industry verticals, based on client requirementResponsible for prospecting and generating leads for assigned accounts and meeting targets established by the companyData Segmentation and email campaigning based on the target industryFollowing up on leads from...
-
Email Marketer
2 days ago
Remote, India Norstella Full time ₹ 1,04,000 - ₹ 1,30,878 per yearDescriptionAbout NorstellaAt Norstella, our mission is simple: to help our clients bring life-saving therapies to market quicker—and help patients in need. Founded in 2022, but with history going back to 1939, Norstella unites best-in-class brands to help clients navigate the complexities at each step of the drug development life cycle —and get the...
-
Email Marketing Specialist
2 days ago
Remote, India White Bunnie Full time ₹ 4,80,000 per yearRole & responsibilities.Create Email databases for Lead GenerationResearching organizations and individuals online (through LinkedIn, etc) to identify new leads and potential new marketsResponsible for handling end to end process of email campaigns submitted by marketersKeep track of received and processed campaigns and tasks.Data MiningYour primary...
-
Email Marketing Executive
2 days ago
Remote, India KajKarma Innovations Private Limited Full time ₹ 5,000 - ₹ 15,000 per yearAbout Us:Kajkarma Innovations Pvt. Ltd. is a fast-growing company driven by innovation and creativity. We focus on building impactful solutions that empower businesses and individuals. We are expanding our team and looking for a talented Email Marketing Executive to lead our email campaigns and engagement strategies.Job Description:As an Email Marketing...