Marketing Manager

3 days ago


Bengaluru, Karnataka, India Scouto AI Full time ₹ 12,00,000 - ₹ 36,00,000 per year

About The Role
We are seeking a creative, analytical, and highly strategic
Marketing Manager
to lead end-to-end marketing efforts for a fast-growing deep-tech organisation operating at the intersection of
quantum computing and enterprise AI
.

This role requires strong B2B marketing expertise, the ability to translate complex technical concepts into clear narratives, and hands-on experience in driving brand visibility, demand generation, and product marketing for advanced technology products. The ideal candidate blends
strategic thinking with tactical execution
, excels at multi-channel marketing, and can collaborate cross-functionally across product, sales, and technical teams.

Key Responsibilities

  • Develop and execute integrated marketing strategies that align with business objectives and revenue targets.
  • Create distinctive brand positioning and messaging to set us apart in the quantum computing and AI markets.
  • Lead content marketing initiatives such as whitepapers, case studies, blogs, videos, and thought leadership articles.
  • Plan and implement demand generation campaigns across digital channels including LinkedIn, Google, industry publications, and programmatic advertising.
  • Oversee product marketing activities, including product launches, positioning, competitive analysis, and sales enablement materials.
  • Maintain and develop our website for optimal user experience, SEO, and conversion optimisation.
  • Coordinate event marketing for industry conferences, webinars, workshops, and customer events.
  • Build and manage public relations strategies, including media outreach, press releases, and analyst relations.
  • Create sales enablement materials such as presentations, one-pagers, demo scripts, and competitive battle cards.
  • Work alongside technical teams to translate complex quantum computing and AI concepts into clear, accessible messaging.
  • Manage marketing budget, vendor relationships, and agency partnerships.
  • Track and analyse marketing metrics, including lead generation, pipeline contribution, website analytics, and campaign ROI.
  • Support social media strategy and executive thought leadership on platforms such as LinkedIn and Twitter.
  • Collaborate closely with the sales team to align marketing and sales goals, optimise lead handoff, and improve conversion rates.

Required Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5-7 years of B2B marketing experience, ideally in technology, SaaS, or enterprise software companies.
  • Proven track record in designing and executing integrated marketing campaigns that deliver measurable results.
  • Strong skills in content creation and storytelling, with the ability to explain complex technical concepts to varied audiences.
  • Experience with digital marketing, including SEO/SEM, email marketing, social media, and marketing automation platforms.
  • Proficiency in marketing tools such as HubSpot, Salesforce, Google Analytics, and social media management platforms.
  • Data-driven approach with the ability to analyse campaign performance and implement optimisations based on insights.
  • Excellent project management abilities, capable of handling multiple initiatives simultaneously.
  • Strong collaboration skills and experience working cross-functionally with sales, product, and engineering teams.
  • Exceptional written and verbal communication skills in English.
  • International marketing exposure and understanding of global markets.

Preferred Qualifications

  • MBA or advanced degree in Marketing or a related field.
  • Experience in marketing deep tech products, including AI/ML, quantum computing, or advanced analytics solutions.
  • Background in a technical or scientific field, with the ability to understand and communicate quantum computing concepts.
  • Experience with Account-Based Marketing (ABM) strategies and tools.
  • Knowledge of the quantum computing ecosystem, AI landscape, and competitive dynamics.
  • Experience in marketing to technical audiences, such as data scientists, researchers, and engineers.
  • Strong design sensibility and experience with design tools or managing creative resources.
  • Experience in startup or high-growth technology environments.
  • Proven track record of building marketing functions from early stages.
  • Existing network in technology media, analyst community, or industry associations.

What We Offer

  • Opportunity to build marketing efforts for a pioneering company in quantum computing and AI.
  • Work with innovative technology at the intersection of quantum computing and artificial intelligence.
  • High-growth startup environment with substantial potential for career advancement.
  • Collaborative, innovation-focused culture alongside a world-class technical team.
  • Exposure to global markets and enterprise clients.
  • Creative freedom to experiment and lead marketing innovation.
  • Professional development opportunities, including conference attendance and training.

Skills: B2B Marketing,Integrated Marketing,Performance Marketing,Content Strategy,product marketing,public relations,demand generation,seo,lead generation,digital marketing



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