Sales & Marketing For Steel Industry - Structure / Wire Rod / & Other Steel Products - Raipur , Chhattisgarh

2 weeks ago

Raipur, Chhattisgarh, India Vinayak Outsourcing Works Full time ₹ 12,00,000 - ₹ 36,00,000 per year


Job Description:

We are seeking a dynamic Sales & Marketing professional to drive revenue growth and build brand presence through strategic campaigns, market insights, and strong client relationships. This role involves collaborating across departments to align marketing initiatives with sales objectives and deliver measurable business results.
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Key Responsibilities

  • Develop & Execute Strategies
    Create and implement effective sales and marketing plans that align with company goals and drive demand.
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  • Market Analysis & Research
    Monitor market trends, evaluate competitor activity, and identify growth opportunities.

  • Campaign & Content Creation
    Plan and deliver marketing campaigns across channels—digital, email, social media, print, and in-person events. Craft compelling marketing materials to engage target audiences.
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  • Lead Generation & Client Engagement
    Generate leads, conduct product demos, and nurture leads through the sales funnel to conversion.
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  • Client Relationship & Account Management
    Build and sustain strong client relationships, resolve issues, and deliver on-going support to drive retention and loyalty.
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  • Cross-Functional Collaboration
    Work closely with product development, operations, and customer support to ensure marketing aligns with business strategy.
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  • Performance Tracking & Reporting
    Monitor campaign effectiveness and sales performance; analyze metrics to refine strategies and report insights to management.

  • Digital Marketing & CRM Management
    Utilize CRM platforms (e.g., Salesforce, HubSpot) and digital marketing tools (SEO, email automation, social media, analytics) for efficient customer engagement.
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  • Budget Oversight
    Manage budgets for marketing campaigns and sales promotions, ensuring optimal use of resources.
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  • Training & Team Mentorship
    Guide and mentor junior staff, uphold best practices, and ensure alignment with sales and marketing goals.

Qualifications & Skills

  • Educational Requirements
    Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

  • Experience
    Typically 2–5+ years in sales and marketing roles; experience in both digital and traditional channels is a plus.
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  • Core Skills

    • Strong communication, presentation, and writing abilities.
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    • Strategic thinking and creativity to drive campaigns and engagement.

    • Analytical mindset and comfort with performance metrics & insights.

    • Proficiency with CRM tools and digital marketing platforms.
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  • Preferred Credentials
    Certifications in digital marketing or sales (e.g., Google Analytics, HubSpot, Professional Certified Marketer) are advantageous.


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