
Facebook Ads Manager
2 days ago
Profile: Facebook Ads Specialist
Location: Work from Home/Remote
Shift: 9 am to 5:30 pm Eastern time (GMT -4)
We are a fast-growing white-label agency looking for an expert to architect and scale high-performance ad campaigns for a diverse portfolio of US-based clients. This is your opportunity to work directly with exciting local & global brands, master your craft across multiple industries, and drive measurable growth on a global stage — all from the comfort of your home.
You thrive in building, maintaining and optimizing digital advertising campaigns and have an experimental and methodological approach. The position requires a blend of creativity, analytical skill, perseverance and results-oriented problem-solving. Ultimately, you should be able to handle FB Ads in boosting the brand's target for each campaign. The job description does not constitute a contract of employment and is subject to managerial discretion.
If you thrive in a fast-paced environment and love the challenge of applying your creative and analytical skills to new business puzzles every day, we want to hear from you. What You'll do:
- Develop and launch comprehensive Facebook Ads strategies for a diverse portfolio of US clients, from initial research and audience identification to full-funnel campaign execution.
- Drive a high-tempo, methodical testing roadmap across creative, copy, and landing pages to continuously improve performance and uncover new growth opportunities.
- Go beyond simple reporting. Analyze campaign performance, identify key insights, and communicate results and strategic recommendations clearly to clients and internal teams.
- Take ownership of client ad spend, ensuring efficient allocation, accurate forecasting, and delivering a strong return on investment (ROAS).
- Serve as a key point of contact for your accounts, expertly guide the internal & external stakeholders, understanding Client's business goals, and building trust through exceptional results and communication.
- Manage campaigns designed for every objective—from lead generation and engagement to direct sales—and ensure the tracking infrastructure (Pixels, GA4) is flawless.
- Act as our in-house expert on all things paid social, keeping the team and clients informed on the latest trends, platform updates, and strategies to maintain a competitive edge.
- Measure and optimize paid marketing efforts using vendor-specific dashboards, Google Analytics, and marketing analytics reports.
- Work independently using the company's project management tool to track tasks, meet deadlines, and ensure smooth workflow.
- Communicate with clients through the company dashboard, address their content-related queries, and incorporate feedback.
Core Requirements:
- 5+ years of hands-on experience managing performance-focused Facebook Ads campaigns, with a proven track record of driving leads and sales.
- Fluent English (C1/C2 Level): Exceptional written and verbal communication skills are non-negotiable for collaborating with our US-based clients.
- Based in Latin America.
- Multi-Industry & Budgetary Expertise: Demonstrated ability to manage multiple client accounts across different industries and effectively manage significant marketing budgets.
- Deep Technical Proficiency: Hands-on expertise in setting up and troubleshooting Facebook Pixel, conversion events, and leveraging Google Analytics for attribution and analysis.
- Superior Time Management & Organizational Skills: An almost obsessive need to manage projects, meet deadlines, and handle a high volume of tasks with precision and autonomy.
Big Plus (Bonus Points):
- 2+ years of experience in a Client facing role
- 2+ years of experience in a Team Lead (Facebook Ads) role
- 2+ years of working in an agency set-up
- Leading Facebook Ads projects or mentoring junior team members, creating SOPs etc.
Why You'll Love Working With Us (What We Offer)
- Work from anywhere in Latin America. We operate on a schedule aligned with US business hours (EST / GMT-4) to ensure seamless client collaboration.
- A Culture of Ownership & Ambition: Join a transparent, close-knit team where you'll have real, hands-on ownership of your projects from day one.
- This isn't just another job. You'll work on a product trusted by 30,000+ marketing agencies worldwide and drive transformational growth for exciting US brands.
- We're a fast-paced environment with significant opportunities for professional development. Your growth is our growth.
- Competitive compensation and an exciting growth plan tied to your performance
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