
Marketing Manager
3 days ago
Company Description
At Pawmax, We're seeking a strategic and results-driven
Marketing Manager
to lead initiatives that drive brand growth, lead generation, and customer engagement.
Role Description
- Develop and execute multi-channel marketing strategies aligned with business objectives
- Plan and manage digital campaigns across SEO, PPC, email, content, and social media
- Analyze market trends and competitor strategies to identify growth opportunities
- Oversee brand messaging and ensure consistency across all marketing materials
- Manage and mentor a small marketing team and collaborate with cross-functional departments
- Track and report on campaign performance using analytics tools (Google Analytics, HubSpot, etc.)
- Develop and manage the marketing budget, ensuring ROI on all initiatives
- Coordinate product launches and promotional events
- Build and maintain relationships with media, influencers, and key partners
Qualifications
- Experience in developing marketing strategies and executing marketing campaigns
- Proficiency in Digital Marketing, Social Media Marketing, and SEO
- Strong skills in Content Creation, Copywriting, and Graphic Design
- Ability to analyze marketing data and generate insights
- Excellent written and verbal communication skills
- Ability to work collaboratively in an on-site environment
- Passion for pets and pet care products
- Bachelor's degree in Marketing, Communications, Business, or related field
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