Webinar Specialist
12 hours ago
We're looking out for the candidate who have an experience in handling webinars.
Role Overview:
This role is at the intersection of marketing, technology, and community building. If you are passionate
about creating impactful webinars, driving user engagement across email, whatsapp, in-app and
other channels, we'd love to have you on our team Use community-building techniques to foster user
engagement, improve brand visibility, and ensure seamless webinar experiences.
Key Responsibilities:
Webinar Management:
● Plan, organize, & execute webinars - scheduling, speaker coordination, & cross team coordination..
● Develop engaging webinar content that resonates with the target audience.
● Manage webinar tools & platforms, ensuring smooth execution from pre-event setup to post-event
follow-ups.
● Analyze webinar performance, generate reports, and suggest improvements based on insights.
Marketing Campaigns:
● Design & execute digital marketing campaigns to promote webinars & app features.
● Create and distribute promotional materials, including email campaigns, social media posts, blogs.
● Partner with internal teams to align campaigns with overall brand strategy and objectives.
Analytics & Reporting:
● Track KPIs related to webinar attendance, app engagement, and campaign performance.
● Present actionable insights to stakeholders, refining strategies based on data-driven findings.
Collaboration & Coordination:
● Work closely with cross-functional teams, including content, design, and technical teams.
● Identify and collaborate with industry experts, influencers, and partners for webinars and
promotional opportunities.
Qualifications:
● Bachelor's degree in Marketing, Communications, or a related field.
● Proficiency in webinar platforms (e.g., Zoom, GoToWebinar) and app engagement tools.
● Excellent verbal and written communication skills.
● Familiarity with marketing analytics tools such as Google Analytics, HubSpot, or similar platforms.
Preferred Skills:
● Experience in managing marketing campaigns for SaaS or digital platforms.
● Knowledge of app engagement strategies, including user onboarding and retention.
● Creative and innovative mindset with a keen eye for detail.
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