Founder's Office

Job Description: Founder's Office — Brand, Community & Growth (ALIV Regenerative Wellness)

Location:
Mumbai/Pune 
Type:
Full-time 
Mode:
On site

Reports to:
Founder/CEO 
Works with:
Medical, Marketing, Ops, Clinics, Agencies

About ALIV

ALIV is a regenerative wellness clinic offering
targeted IV therapies, PRP/PRFM
, and
Autologous Cell Therapy
—focused on prevention and healthy aging.

Role Summary

Be the founder's right hand. Drive brand building, community programs, and revenue growth. You'll turn ideas into plans, plans into repeatable playbooks, and keep execution on track across teams.

Key Objectives

1. Align day-to-day execution with ALIV's goals for
   awareness, education, and expansion
   .
2. Act as a
   strategist + program manager + operator
   to move priorities to done.
3. Drive
   pipeline and sales
   with tight lead handling, follow-ups, and partnerships.

Primary Responsibilities1) Strategy & Planning

• Build quarterly
  brand + growth roadmaps
  with clear targets, budgets, owners.
• Create campaign frameworks for
  awareness, qualified leads, and perspective shifts
  (myths vs facts, safety, outcomes).
• Draft
  city-launch playbooks
  (regional language, audience nuances, partners).
• Track trends in
  regenerative medicine & wellness marketing
  ; surface opportunities.

2) Brand & Content Ops

• Maintain
  brand voice, claims & compliance
  ; ensure medical accuracy with doctor sign-offs.
• Own the
  editorial calendar
  across social, blog, email, WhatsApp, webinars.
• Package founder/doctor narratives, case learnings (de-identified), awards, media.

3) Community & Partnerships

• Launch and grow
  WhatsApp/Telegram communities
  , webinar series, health camps.
• Build
  creator/KOL/doctor
  collaborations, referral and ambassador programs.
• Plan small events: talks, screenings, clinic open days; track outcomes.

4) Revenue & Pipeline

• Tighten the
  DM → consult → therapy
  funnel with SOPs and SLAs.
• Coordinate with front desk/counselors for
  lead routing, follow-ups, show-ups
  .
• Support landing pages, offers, and remarketing with the marketing team.

5) Program & Project Management

• Run
  weekly founder reviews
  : priorities, blockers, decisions, next steps.
• Implement and admin a
  PM tool
  (Asana/Trello/Notion); keep owners and timelines current.
• Vendor/agency coordination; negotiate scope, deliverables, and invoices.

6) Data, Reporting & Improvement

• Build dashboards (GA4, UTMs, CRM) for
  traffic, leads, consults, revenue
  .
• Publish
  weekly/monthly/quarterly
  reports and action items.
• Document
  SOPs, templates, checklists
  for repeatable execution.

KPIs

• Qualified leads, consult bookings, show-up rate, therapy starts
• Community growth &
  engagement rate
  ; webinar registrations & attendance
• Campaign delivery on time/in-scope;
  SOP compliance
• Partner/influencer-led reach & assisted pipeline
• NPS/CSAT from events and post-consult feedback

90-Day Outcomes

• 30 days:
  Audit + priorities; brand/claims guardrails; PM tool live; baseline dashboards.
• 60 days:
  Always-on calendar; community program v1; DM/lead SOPs active; 1–2 city playbooks drafted.
• 90 days:
  Creator/partner pilot, quarterly growth review ritual; measurable lift in
  qualified consults
  .

Qualifications

• 3–6 years
  across growth/brand/community/ops in startup or high-trust categories (healthcare/wellness a plus).
• Strong written & verbal communication (English + Hindi/Marathi or local);
  presentable and patient-friendly
  .
• Hands-on with
  GA4/GTM/UTMs, CRM (HubSpot/Zoho), Sheets/Excel, Slides/PPT
  ; comfortable with Canva/briefing designers.
• Bias to action, structured thinking, confidentiality, and owner's mindset.

Nice to Have

• Experience running
  small events/webinars
  , community platforms, or ambassador programs.
• Basic CRO (LP wireframes), email/SMS automation, and local SEO/GMB hygiene.

What We Offer

• Work directly with the founder; high ownership and clear goals.
• Medical review support and compliance guardrails.
• Growth path into
  Chief of Staff / Growth Lead
  based on outcomes.