Marketing Manager
2 weeks ago
Job Description:
Marketing Manager
Location:
Vadodara
Employment Type: Full-Time
Reports To: CMO
About Smart Node:
Smart Node is one of India's leading brands in wireless home automation, transforming homes, offices, and hotels into smart spaces. With over 8 years of innovation, we are on a mission to simplify lives through cutting-edge automation technology made in India.
Join our passionate and fast-growing team to be part of the next big revolution in smart living.
Key Responsibilities:
-Plan, coordinate, and execute marketing campaigns across multiple channels (digital, print, events, etc.).
-Manage end-to-end campaign performance — from ideation to execution and analysis.
-Oversee design requirements (creatives, graphics, presentations, brochures) in collaboration with design teams/agencies.
-Develop engaging and impactful content for websites, social media, email, blogs, and marketing collateral.
-Drive digital marketing strategies including SEO, SEM, social media, Google Ads, and email campaigns.
-Monitor campaign effectiveness using analytics tools, generate reports, and optimize performance.
-Ensure brand consistency across all platforms and communications.
-Collaborate with sales, product, and leadership teams to align marketing with business goals.
-Stay updated on market trends and competitor activities to identify growth opportunities.
Requirements
-Bachelor's/Master's degree in Marketing, Business, Communications, or related field.
-Proven experience (3–6 years) in marketing, campaign management, or digital marketing.
-Strong understanding of SEO, social media marketing, and paid ad campaigns.
-Proficiency in design tools (Canva/Photoshop/Illustrator) is an added advantage.
-Excellent communication, creativity, and project management skills.
-Ability to analyze data, derive insights, and take data-driven decisions.
What We Offer
-A creative and collaborative work environment.
-Opportunities for professional growth and learning.
-Competitive compensation and performance-based incentives.
-Chance to make a real impact in a growing organization.
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