Horeca Sales Executive
15 hours ago
Role & responsibilities :
- Business Development: Identify and on-board new HORECA clients including hotels, restaurants, caterers, and cafes.
- Account Management: Maintain strong relationships with existing clients to ensure repeat business and customer satisfaction.
- Sales Targets: Achieve monthly and quarterly sales targets for the assigned territory.
- Product Promotion: Educate chefs, purchase managers, and owners about the brands product range, usage, and benefits.
- Sampling & Demos: Conduct product tastings and demonstrations to drive trials and conversions.
- Negotiation & Closure: Handle pricing discussions, order processing, and payment follow-ups.
- Market Intelligence: Gather insights on competitor activities, pricing, and new product trends in the HORECA segment.
- Coordination: Work closely with the supply chain, marketing, and finance teams to ensure smooth order fulfilment and client service.
- Reporting: Prepare daily/weekly sales reports and share market feedback with management.
Preferred candidate profile
- Excellent communication and interpersonal skills
- Strong negotiation and closing ability
- Self-motivated and target-oriented
- Familiar with local HORECA market and decision-makers
- Basic knowledge of CRM tools and MS Office
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