
Senior Social Media Marketer
22 hours ago
This role is for one of Weekday's clients
Min Experience: 4 years
Location: Chennai
JobType: full-time
Position Overview
We are seeking an enthusiastic and solutions-driven Senior Social Media Marketing Manager to develop and execute comprehensive social media strategies across LinkedIn, Twitter, and Meta platforms. This role will lead social media initiatives, manage stakeholder relationships, and drive lead generation through various social channels – all while maintaining a positive attitude that can turn challenges into opportunities.
The Ideal CandidateWe're looking for someone who not only excels at social media marketing but also brings positive energy to the workplace. You should be the kind of person who can turn a failed campaign into a learning opportunity, crack an appropriate joke during a tense meeting, and find creative solutions to complex problems – all while maintaining professional standards and delivering results.
This position requires a dynamic individual who can balance strategic thinking with hands-on execution, while maintaining strong relationships across teams and driving measurable results through social media initiatives. If you're someone who believes in the power of positivity and can tackle challenges with both competence and good humor, we want to hear from you.
Experience & Attributes- 5+ years of experience in social media marketing
- Demonstrated success in lead generation through social channels
- Track record of managing multiple campaigns simultaneously
- Experience in B2B social media marketing preferred
- History of successful stakeholder management
- Proven ability to maintain composure and humor under pressure
- Should be able to come up with Social Media Strategies/Ideas
Strategy & Content Management
- Develop and maintain comprehensive social media calendars for LinkedIn company page, brand ambassadors' profiles, and Twitter presence
- Collaborate with SEO team to incorporate trending topics into content strategy
- Oversee Instagram account management, delegating tasks to junior marketers
- Stay current with platform algorithms (LinkedIn, Meta, Twitter) to optimize content strategy for maximum reach and engagement
- Create and publish monthly LinkedIn newsletters, coordinating with Subject Matter Experts (SMEs)
- Utilize AI tools effectively for content creation, including captions and newsletters
- Bring creative solutions and fresh perspectives to content challenges
- Plan, execute, and manage paid social media campaigns across LinkedIn and Meta platforms
- Track, analyze, and report social media metrics to inform content strategy
- Monitor campaign performance and optimize for lead generation
- Conduct LinkedIn outreach programs targeting decision-makers
- Identify and engage with Ideal Customer Profile (ICP) followers to grow newsletter subscribers
- Transform data insights into actionable strategies with a glass-half-full approach
- Coordinate with design and content teams to ensure timely delivery of creative assets
- Lead stakeholder management across different departments with a positive, solution-focused mindset
- Supervise junior team members while maintaining individual productivity
Technical Skills
- Deep understanding of social media platforms, particularly LinkedIn, Twitter, and Meta
- Proven experience with social media advertising and campaign management
- Strong analytical skills with experience in social media metrics and reporting
- Proficiency in AI tools for content creation
- Basic design sensibility for social media creative direction
- Excellent written and verbal communication abilities with a knack for adding appropriate humor
- Strong problem-solving skills with an "every challenge is an opportunity" mindset
- Optimistic approach to obstacles and setbacks
- Strong project management and organizational capabilities
- Assertive leadership style with ability to challenge ideas constructively
- Independent worker with strong team collaboration skills
- Proactive approach to learning and skill development
- 5+ years of experience in social media marketing
- Demonstrated success in lead generation through social channels
- Track record of managing multiple campaigns simultaneously
- Experience in B2B social media marketing preferred
- History of successful stakeholder management
- Proven ability to maintain composure and humor under pressure
- Natural optimist who can energize teams and lift spirits
- Creative problem-solver who sees solutions where others see roadblocks
- Self-motivated with ability to work independently
- Excellent time management and prioritization skills
- Adaptable to changing social media trends and platform updates
- Results-oriented with strong attention to detail
- Commitment to continuous learning and professional development
- Ability to balance professionalism with personality
- Knack for finding the lighter side of challenging situations
-
Social Media Growth Associate
1 week ago
Chennai, Tamil Nadu, India Social Sculpt - Personal Branding and Growth Marketing Agency Full time ₹ 2,00,000 - ₹ 6,00,000 per yearCompany DescriptionAt Social Sculpt, we specialize in curating and crafting personal branding and growth marketing strategies with precision and thorough analysis. Our services are designed to ensure clients' voices stand out in the crowded world of social media. We offer a variety of personal branding services including LinkedIn Optimization, Content...
-
Social Media Marketing Manager
6 days ago
Chennai, Tamil Nadu, India Digenie Full time ₹ 3,00,000 - ₹ 6,00,000 per yearJob Title: Junior Social Media ManagerLocation: Egmore, ChennaiJob Type: Full-Time (in-office role)Reports To: Creative DirectorJob Description:We are seeking a proactive and enthusiastic Junior Social Media Manager to join our dynamic team. No prior professional experience is required; however, candidates must have a strong command of English, a keen...
-
Sr Executive Digital Marketing
6 days ago
Chennai, Tamil Nadu, India Athulya Senior Care Full time ₹ 2,50,000 - ₹ 12,00,000 per yearCompany DescriptionAthulya Senior Care is dedicated to providing safe and happy ageing for seniors through a wide range of specialized care services. With world-class facilities located across South India, we deliver premium assisted living, home care, palliative care, dementia care, and other services aimed at ensuring dignified and independent lives for...
-
Senior Social media manager
5 days ago
Chennai, Tamil Nadu, India Drig Digital Full time ₹ 2,16,000 - ₹ 3,00,000 per yearSenior Social Media Manager – Drig DigitalDrig Digital is looking for a creative and results-driven Social Media Managerwith3+ years of experienceto lead our brand presence across Instagram, YouTube, LinkedIn and Facebook.Key Responsibilities:Develop and implement social media strategies aligned with marketing goals.Manage daily content creation,...
-
Social Media Marketing Manager
4 days ago
Chennai, Tamil Nadu, India VINOD V SHARMA VENTURES LLP Full time ₹ 6,00,000 - ₹ 12,00,000 per yearCompany DescriptionVinod V Sharma Ventures LLPRole DescriptionThis is a full-time role for a Social Media Marketing Manager. The Social Media Marketing Manager will be responsible for developing and implementing social media strategies, optimizing social media profiles, creating engaging content, and managing social media campaigns. This is an on-site role...
-
Social Media Marketing Intern
2 weeks ago
Chennai, Tamil Nadu, India Nirvana Hammocks Full time ₹ 1,50,000 - ₹ 2,50,000 per yearCompany DescriptionNirvana Hammocks is a global leader in manufacturing hammocks, swings, and hammock stands, offering the widest and most diverse line of products in the market. Our company employs 150 people, with 80% being women, and has created employment opportunities in two adopted villages. With a production capacity of 5000 hammocks a day, we serve...
-
Social Media Marketing
2 weeks ago
Chennai, Tamil Nadu, India Systech Full time ₹ 2,50,000 - ₹ 12,00,000 per yearSocial Media MarketingAbout the CompanySystech is a modern Data and Analytics consulting firm, helping clients embed data-driven capabilities into their business operations. We offer end-to-end data engineering services and outcomes-based analytics solutions, to drive your business forward in the digital age. Systech has over 30 years of experience,...
-
Social Media Executive
2 weeks ago
Chennai, Tamil Nadu, India Balamurugan Full time ₹ 4,20,000 per yearImportant Notice: For career-related inquiries, please contact the following mobile number: * Do not call the marketing number for career-related queries. All job-related calls should be directed to this dedicated number.About the RoleWe are looking for a Senior Social Media Marketing Specialist with strong expertise in both organic and paid campaigns across...
-
Social Media Manager
6 days ago
Chennai, Tamil Nadu, India Spinta Digital Full time ₹ 9,00,000 - ₹ 12,00,000 per yearJob Description: Senior Social Media ManagerLocation:ChennaiCompany:Spinta DigitalAbout Spinta DigitalAt Spinta Digital, we are a growth-driven digital agency working across industries likehealthcare, education, SaaS, real estate, and consumer brands. We partner with clients to build powerful brands, scale marketing strategies, and deliver measurable...
-
Social Media Marketing Specialist
1 week ago
Chennai, Tamil Nadu, India SPR Consultech Full time ₹ 2,50,000 - ₹ 7,50,000 per yearJob Description: Asst. Social Media Manager – SPR ConsultechPosition:Social Media SpecialistLocation:ChennaiDepartment:Branding & MarketingReporting To:Chief Branding/Marketing Officer (CBO), Brand ManagerRole OverviewThis is a B2B space but we are looking for: The one's who understand Social media space is not for bots by humans If you are good at knowing...