
Social Media Executive
6 hours ago
Important Notice: For career-related inquiries, please contact the following mobile number: * Do not call the marketing number for career-related queries. All job-related calls should be directed to this dedicated number.
About the Role
We are looking for a Senior Social Media Marketing Specialist with strong expertise in both organic and paid campaigns across multiple platforms. The ideal candidate should have hands-on experience in managing large ad budgets (₹1,00,000+ per month), creating engaging content, and driving measurable results for the Chennai market.
Key Responsibilities
- Develop and execute organic and paid social media strategies across platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter, etc.).
- Plan and manage Google Ads (PPC) and Social Media Ads, including campaign setup, optimization, A/B testing, and reporting.
- Create, design, and edit posters, creatives, and short videos for campaigns.
- Manage end-to-end campaign budgets (₹1 lakh+ monthly) with a focus on maximizing ROI.
- Conduct market and competitor research, particularly focused on the Chennai audience.
- Stay updated with the latest digital marketing trends, tools, and platform updates.
Required Skills & Qualifications
- 3–4 years of experience in Social Media Marketing & PPC campaign management.
- Proven track record of managing high-budget ad campaigns (₹1 lakh+ per month).
- Strong expertise in Facebook Ads Manager, Instagram Ads, LinkedIn Ads, and Google Ads.
- Hands-on experience in designing creatives (Canva, Photoshop, Illustrator) and basic video editing.
- Deep understanding of Chennai market dynamics and ability to tailor campaigns for local targeting.
Job Types: Full-time, Permanent
Pay: ₹25, ₹35,000.00 per month
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