
Business Development Officer
3 days ago
Division: Branch Banking
Department: Liability Sales
Business Unit: Retail Banking
Travel required: Yes
Reporting To - Business Development Manager
Purpose of the role:
To acquire New To Bank liability relationships (Current Accounts Saving Accounts Deposits) and strengthen these relationships through highest levels of service quality.
Key Responsibilities:
- Identify potential catchment areas of potential retail liabilities customers for Equitas Bank.
- Build a database of customer leads through references, opening stalls in areas where there are higher number of footfalls like apartment complexes, shopping areas etc., door to door visits, distribution of pamphlets etc.
- Schedule meetings with potential liabilities customers and understand their requirement; thereafter presenting them with the most suitable products and explaining the features/benefits.
- Communicate clearly to customers on the requirements for various types of products & services for example, charges for maintaining a locker, minimum balance to be maintained etc., and on the documents required to be submitted to bank with Equitas.
- Ensure that all customer documents are verified with originals and are handled with care and confidentiality.
- Complete all account opening related processes accurately so that the customer experience is enhanced and forms the foundation of a long relationship with the bank.
- Maintain continuous communication with customers on the status of their account opening process.
- Frequently communicate with newly signed up customers and assist them with additional products and services based on their requirements for example, relevant loan products, investment products etc.
- Build reference network from newly signed up customers for potential leads.
- Regularly update Daily Sales Reports and discuss on the plans, action items, progress with the supervisor.
Indicative Tasks Competencies
Business Perspective
Responsible for CASA NTB numbers
Responsible for CASA value
Responsible for GI/LI/HI premium numbers
Responsible for TD numbers
Responsible for SIP/RD numbers
Competencies
Market Intelligence
Planning
Result Orientation
Process Perspective
Ensure NIL deviations in Audit/KYC/AML/compliance norms
Track and ensure quality files sourced
Participate in audit, monitor the scores and close action points and concerns
Liaising with CPCL and branch operations for timely account opening, service enhancements and sales initiatives.
Competencies:
- Analytical Skills
Execution Excellence
Collaboration
Customer Perspective
Build, manage and promote relationship with existing/old customers to generate new business and to solicit referrals
Ensure continuous generation of business through efficient relationship management
Conduct period meeting with key clients to manage and grow business.
Effectively handle customer complaints, if any.
Competencies:
Building Relationship
Selling Skills.
Learning & Growth Perspective
Work with BDM to set targets considering market conditions, potential and past performance
Ensure to complete all assigned training modules in CLAP on time
Identify self training needs for sales, functional or procedural & ensure to complete assigned L&D Trainings
Competencies :
- Collaboration
Desired Experience & Qualification:
- Graduate with 1plus years of experience in CASA sales background.
- Must have good knowledge of the local and surrounding markets in the area
- Good communication and negotiation skills.
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