Influencer Marketing Specialist

20 hours ago


Noida, Uttar Pradesh, India Mad Influence Full time ₹ 8,00,000 - ₹ 12,00,000 per year

Role Description

This is a full-time on-site role as an Influencer Marketing Associate. As an Influencer Marketing Associate, you will be responsible for day-to-day tasks associated with influencer marketing campaigns. This includes managing communication with influencers, coordinating & executing brand campaigns.

Basic KRA's include:

  • Take the onus of conceptualizing and delivering successful influencer marketing campaigns.
  • Building relationships and on-boarding influencers and thought leaders.
  • Strong understanding of influencer marketing strategies and best practices
  • Excellent communication and negotiation skills to build and maintain relationships with influencers
  • Ability to analyze data and track campaign performance using analytics tools
  • Creative thinking and the ability to develop engaging campaign concepts Maximize network and reach by being a part of the influencer universe i.e. attending events, conferences, talks etc.
  • Do a thorough top to bottom analysis of target audience, the bigshots of the influence industry and the trends that affect the final decision of users

Mandatories Required:

  • Working knowledge of influencer landscape across all social media platforms.
  • 2 to 3 years' experience in the influencer marketing industry is a plus
  • Ability to build relationships via social media platforms.
  • Proven track record in outreach campaign strategies.


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