Senior SEO Specialist
3 days ago
Job Title: SEO Specialist
Location: JP Nagar 5 Phase, Bengaluru
Type: Full-time
Experience: 3–6 years
Brands: Interiosplash & Paperloft Design Institute
About the Brands
Interiosplash is a luxury interior design firm crafting refined, detail-rich spaces.Paperloft Design Institute is a forward-thinking design education brand focused on creative excellence and people-centric growth.
Together, we're building a digital ecosystem that reflects our values—elegance, strategy, and innovation. We're hiring an SEO Specialist to lead our online visibility and manage a high-performing digital team across both brands.
Role Overview
You'll drive SEO and employer branding across our websites and social platforms. From technical audits to team leadership, your role blends hands-on execution with creative direction—ensuring our brands rank high, look sharp, and attract the right talent and audience.
Key Responsibilities
SEO Strategy & Execution
· Optimize both websites for search engines (technical SEO, on-page/off-page, mobile responsiveness)
· Conduct keyword research, competitor analysis, and backlink strategy
· Monitor performance using GA4, Search Console, SEMrush, Ahrefs, etc.
· Ensure metadata, schema markup, and internal linking are aligned with brand goals
Employer Branding & Content Optimization
· Collaborate with HR and marketing to amplify employer visibility online
· Guide content creators on SEO-friendly job posts, blogs, and landing pages
· Align messaging with brand tone—luxury and aspirational for Interiosplash, strategic and inclusive for Paperloft
· Support recruitment campaigns with optimized career pages and outreach content
Digital Team Leadership
· Lead and mentor a cross-functional team (content, design, outreach)
· Set KPIs, manage workflows, and ensure timely execution of campaigns
· Coordinate with founders and brand leads for strategic alignment
Reporting & Innovation
· Present monthly SEO and branding performance reports
· Stay updated on algorithm changes and digital trends
· Recommend platform-specific strategies for LinkedIn, Instagram, and website
Requirements
· 3–6 years of SEO experience, preferably in design, luxury, or education sectors
· Strong grasp of technical SEO, content strategy, and analytics tools
· Experience leading or mentoring a digital team
· Familiarity with CMS platforms (WordPress, Webflow, etc.)
· Bonus: Experience in the interior design industry will be a strong advantage
· Extra points for Canva fluency, basic HTML/CSS, and employer branding know-how
What We Offer
· A creative, collaborative work culture across two distinct brands
· Opportunities to shape digital strategy in luxury interiors and design education
· Exposure to branding, and B2B marketing
· Flexible work environment with growth-focused leadership
Job Types: Full-time, Permanent
Pay: ₹22, ₹40,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Work Location: In person
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