SEO Specialist
4 days ago
Job Description:
We are hiring an SEO Specialist to manage both on-page and off-page SEO for our skin & aesthetic clinic. The role involves optimizing our website, building a strong digital presence, and driving qualified leads through ethical SEO practices.
Key Responsibilities:
- Conduct keyword research for dermatology, skin, hair, and aesthetic treatments.
- Optimize website content, service pages, and blogs for targeted keywords.
- Improve technical SEO: meta tags, URL structure, schema markup, site speed, and mobile friendliness.
- Optimize images (alt tags, compression, geotagging for local SEO).
- Implement internal linking and content structure for better user experience.
- Monitor site performance via Google Analytics & Search Console.
- Build high-quality backlinks through guest blogging, partnerships, and outreach.
- Create and manage local citations in healthcare/beauty/wellness directories.
- Maintain and optimize Google Business Profile with regular posts & updates.
- Encourage and respond to online reviews to boost reputation.
- Execute link-building campaigns via PR, influencer collaborations, and digital partnerships.
- Engage in ethical off-page activities like forum posting, social bookmarking, and content promotion.
Job Type: Full-time
Pay: ₹15, ₹25,000.00 per month
Work Location: In person
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