Media Marketing Publisher
6 days ago
Job Summary
We are seeking a motivated and detail-oriented Media Marketing Publisher Executive with 2 years of experience in digital marketing, media buying, or publisher management. The candidate will be responsible for managing publisher relationships, executing campaigns, and optimizing ad placements to maximize revenue and performance.
Key Responsibilities
- Manage and maintain relationships with publishers, ad networks, and affiliate partners.
- Assist in planning, execution, and monitoring of digital media campaigns across multiple publisher platforms.
- Optimize ad placements to maximize engagement and revenue per impression/click.
- Track and analyze campaign performance using Google Analytics, ad dashboards, and reporting tools.
- Coordinate with internal teams (marketing, sales, design) to ensure smooth campaign execution.
- Identify and onboard new publishers and affiliates to expand media reach.
- Provide timely reports and insights to management, recommending campaign optimizations.
Key Requirements
- Graduate in Marketing, Business, Mass Media, or related field.
- 2 years of experience in digital marketing, media buying, publisher/affiliate management, or ad operations.
- Strong understanding of digital ad ecosystems (Google Ads, Facebook Ads, AdSense, affiliate platforms).
- Good knowledge of performance metrics (CTR, CPC, CPM, CPA).
- Proficiency in MS Excel and analytics/reporting tools.
- Excellent communication, negotiation, and relationship management skills.
- Ability to work in a fast-paced, target-driven environment.
Key Skills
- Publisher & Affiliate Management
- Digital Media Campaigns
- Analytics & Optimization
- Negotiation & Relationship Management
- Ad Platforms (Google Ads, Facebook Ads, Taboola/Outbrain)
Job Type: Full-time
Pay: ₹350, ₹500,000.00 per year
Work Location: In person
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