Brand Manager

2 days ago

Mumbai, Maharashtra, India DISRPTVE Full time ₹ 70,000 - ₹ 1,50,000 per year

THIS JOB IS NOT FOR DISRPTVE. Although you will be working closely with us.

Previous experience is a must. You SHOULD be a brand manager or in a senior marketing role at:

  • an agency
  • a jewellery brand
  • a D2C brand

We're hiring on behalf of a
stealth consumer brand
in the
₹7–15k gold/diamond jewellery
space.

Backed by a
50+ year global jewellery supplier
and an active
family office
with portfolio exposure to India and Silicon Valley (D2C, fintech, logistics, infra).

Think:
deep supply chain advantage, massive design library, Asia-wide operations
— now building a modern D2C brand.

You'll own:
Research → positioning → GTM calendar, and be the
single-window counterpart
to DISRPTVE for identity, content, creators/PR, and campaigns.

What you'll do

  • Turn research into positioning: customer interviews, competitive scans, price/margin sanity, objection mapping for ₹7–15k everyday jewellery.
  • Build brand guardrails: tone/voice, visual consistency, and
    trust language
    (purity, grading, certificates, warranty, hallmark/HUID).
  • Own the GTM calendar: drops, seasonal moments, promos, creator seeding/UGC, PR/partnerships; keep approvals fast and actionable.
  • Align CX voice: helpdesk macros & notifications that match brand tone; ensure PDP/FAQ language builds trust.
  • Close the loop: pull insights from performance dashboards and CX to guide next drops and messaging tests.

What you've done

  • 5–8 years
    in brand/marketing for
    jewelry, watches, accessories, beauty, or premium apparel
    (D2C or omni).
  • Shipped at least one
    0→1
    or relaunch; partners well with creative + ops; mixes taste with analytical hygiene.

Nice to have
: creator/PR programs, showroom/pop-up coordination; comfortable reading GA4/Klaviyo dashboards.

Success @90–180 days

  • Research distilled into clear POV; launch calendar executed; consistent trust language across PDPs/CRM/CX; measurable UGC/reviews lift.

How to apply (subject line: "Brand Manager – Your Name")

Send CV/LinkedIn + portfolio (brand decks/campaigns) + 3 jewellery/adjacent brands you admire (and why) to
[]
.

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