Marketing Manager

2 weeks ago

Mumbai, Maharashtra, India Rupeeseed Technology Ventures Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job Title: Marketing & Sales Manager

Company: Rupeeseed Technology Ventures Pvt. Ltd.

Experience Required: 6-10 years

Industry: FinTech / BFSI / IT Solutions

Employment Type: Full-time

Role Overview

The Marketing & Sales Manager will be responsible for driving revenue growth by acquiring new clients and expanding business opportunities with existing customers. This role blends strategic marketing initiatives with hands-on sales execution to strengthen Rupeeseeds presence in the financial technology (FinTech) domain.

Key Responsibilities

Sales:

  • Identify and pursue new business opportunities across brokerage houses, wealth management firms, banks, and other financial institutions.
  • Build and maintain strong relationships with key decision-makers and stakeholders in the financial services sector.
  • Conduct client presentations, product demonstrations, and negotiations to close deals effectively.
  • Collaborate with product and technical teams to ensure client requirements are met.
  • Monitor market trends, competitor activities, and pricing strategies to maintain a competitive edge.
  • Ensure timely lead follow-ups and maintain an organized sales pipeline using CRM tools.

Marketing:

  • Develop and implement marketing strategies to enhance Rupeeseeds brand visibility and product positioning.
  • Plan and oversee digital marketing initiatives including SEO/SEM, social media, and email campaigns.
  • Coordinate creation of marketing materials such as brochures, presentations, case studies, and newsletters.
  • Organize webinars, trade shows, client engagement programs, and industry events to generate leads.
  • Track and analyze marketing performance metrics to optimize campaign results.
  • Build partnerships with industry associations, media, and event organizers to expand brand reach.

Reporting & Analysis:

  • Prepare monthly and quarterly reports on sales pipeline, conversions, and marketing ROI.
  • Provide insights and recommendations to senior management for strategic decision-making.
  • Forecast sales performance and assist in annual budgeting and planning processes.

Qualifications & Experience

  • Bachelors degree in Business Administration, Marketing, Finance, or a related field (MBA preferred).
  • 6 - 10 years of experience in Sales and Marketing within the FinTech, BFSI, or IT Solutions industry.
  • Proven track record of meeting or exceeding sales targets and managing client relationships.
  • Strong understanding of trading platforms, risk management systems, and financial market operations (preferred).
  • Proficiency with CRM tools, digital marketing platforms, and campaign analytics.

Skills & Competencies

  • Excellent communication, presentation, and negotiation skills.
  • Strong networking and relationship-building capabilities.
  • Analytical mindset with a focus on data-driven strategies.
  • Strategic thinker with a result-oriented approach.
  • Collaborative team player with leadership ability.
  • Willingness to travel for client meetings, industry events, and business development activities.

Key Performance Indicators (KPIs)

  • Achievement of quarterly and annual revenue targets.
  • Growth in new client acquisition and retention.
  • Improvement in brand visibility and marketing ROI.
  • Expansion into new markets or client segments.
  • High client satisfaction and repeat business rates.

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