Customer Relationship Management Manager
6 days ago
Summary
Vaishnaoi Group is a diversified business establishment with a 25-year legacy.
We're looking for a
CRM Manager who can lead efforts to maintain and enhance customer databases, develop targeted communication strategies, and optimize customer engagement to drive sales and retention
Role Description
- Develop and execute CRM strategies to enhance customer engagement, retention, and satisfaction while contributing to overall business growth.
- Oversee the management and maintenance of customer databases, ensuring data accuracy, cleanliness, and compliance with data protection regulations.
- Utilize CRM data to segment customers and create targeted marketing campaigns and communications.
- Build and update customer profiles to better understand their preferences, behaviors, and needs.
- Plan, execute, and monitor CRM campaigns across various channels, including email, SMS, and social media, to nurture leads and drive conversions.
- Gather and analyze customer feedback through surveys, feedback forms, and other channels to identify areas for improvement.
- Track and report on CRM performance metrics, including customer acquisition, conversion rates, and customer lifetime value (CLV).
Qualifications
- Bachelor's degree in Marketing, Business, or a related field. A master's degree is a plus.
- 5+ years of experience in the real estate industry with a focus on CRM management.
- Proficiency in CRM software and marketing automation tools.
- Strong analytical skills and the ability to interpret data to drive actionable insights
- Excellent project management skills with the ability to multitask and meet deadlines.
- Exceptional communication skills, both written and verbal.
- Detail-oriented with a commitment to data accuracy and integrity.
- Familiarity with real estate market trends and customer behaviors.
- Ability to work collaboratively in cross-functional teams.
- Problem-solving mindset and a customer-centric approach.
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