Senior Associate-Demand Generation

6 hours ago

Noida, Uttar Pradesh, India Innovaccer Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Your Role

We are looking for Senior Associate- Growth Marketing who will work hand in hand with the Growth Marketing team, as well as the upper management of the Marketing team to drive lead generation programs, processes, and systems. Working closely with other teams within the marketing your role will be to execute our enterprise demand generation strategy along with building, implementing and measuring new systems, processes, and campaigns.

A Day in the Life

  • Generate sales opportunities in healthcare technology space such as in population health management, Customer relationship management, Artificial Intelligence and Cloud Technologies in the US market
  • Utilize cold calling, email marketing campaigns, and LinkedIn outreach to prospect for new enterprise customers
  • Develop and execute an account mapping plan to aggressively grow the new Sales funnel and qualify potential net new sales
  • Research accounts and identify key personas to target
  • Generate interest, qualify leads, and build pipeline growth via phone calls, emails, and social media within the assigned territory
  • Reach out to the Right Prospect Founder/CEO or CXO of a company
  • Proactively make cold calls, prospect, qualify leads, and generate sales opportunities
  • Design and implement a strategic business plan to expand the company's customer base and ensure a strong presence across the US market
  • Present sales, revenue, and budget reports along with realistic forecasts to the management team
  • Monitor and achieve Key Performance Indicators (KPIs) including Qualified Leads, Meeting Conversions, Sales Pipeline, Deal Stage/Opportunities, Lead Conversion Time

Requirements

  • 2-6 years of experience in generating leads through cold calling, emailing in the US market
  • Strong communication and interpersonal skills
  • Proven track record of meeting or exceeding sales targets
  • Ability to work independently and as part of a team
  • Proficiency in using CRM software and other sales tools

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