Senior Digital Marketing Executive

3 days ago


Mumbai, Maharashtra, India THE THIRSTY CROW MARKETING SERVICES Full time ₹ 5,00,000 - ₹ 6,00,000 per year

We're hiring a Digital Marketing Executive who's fluent in GenAI tools and channel-specific strategy. You'll lead campaigns across LinkedIn, WhatsApp, and Email—using automation and AI to scale personalization and performance.

Responsibilities:

  • Plan and run campaigns across LinkedIn, WhatsApp, and Email, tailored to audience behavior
  • Use GenAI tools (ChatGPT, Copilot, Jasper, Canva AI) to generate content, creatives, and workflows
  • Build automated flows for onboarding, lead nurturing, and re-engagement
  • Manage LinkedIn content calendars, paid ads, and lead gen forms
  • Collaborate with design and content teams to produce AI-powered assets
  • Track performance, platform analytics, and conversion metrics
  • Stay updated on GenAI trends, automation tools, and platform updates
  • Share campaign insights and learnings with internal teams and clients

Requirements:

  • 3–5 years of digital marketing experience (agency experience preferred)
  • Hands-on with LinkedIn Campaigns, WhatsApp Business API, and email platforms (Mailchimp, Netcore, HubSpot)
  • Comfortable using GenAI tools for ideation and automation

Job Type: Full-time

Pay: ₹500, ₹600,000.00 per year

Benefits:

  • Cell phone reimbursement
  • Health insurance
  • Provident Fund

Work Location: In person



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