Manger/Sr. Manager- Digital- Performance Marketing

6 hours ago

Noida, Uttar Pradesh, India Blue Ocean Corporation Full time ₹ 15,00,000 - ₹ 30,00,000 per year

Rolle-Manger/Sr. Manager- Digital

Marketing Department-Marketing

Location Noida

Key Skills

Interest candidates can call on / Immediately

  • Proven experience in digital marketing
  • Strong understanding of current online marketing concepts, strategies, and best practices
  • Hands-on experience with SEO, Google Ads, Google Analytics, Meta Ads, and marketing automation tools
  • Excellent communication and copywriting skills
  • Ability to think creatively and analytically
  • Strong organizational and time-management skills
  • Provide insights for corporate strategy decisions involving capital allocation, debt restructuring, and financial restructuring.
  • Supported working capital optimization by monitoring receivables, payables, and executing compliant funding strategies.
  • Extended support in maintaining banking relationships and handling credit facilities like LCs, BGs, and project financing.

Primarily Key Responsibilities Supporting Function Responsibilities

  • Plan and execute all digital marketing campaigns including SEO/SEM, email marketing, social media, and display advertising
  • Manage social media accounts (LinkedIn, Instagram, Facebook, etc.) and create engaging content
  • Perform ongoing keyword discovery, expansion, and optimization
  • Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Maintain and update the company website as needed
  • Stay up to date with the latest trends and best practices in digital marketing
  • Manage and schedule content for all social media platforms
  • Monitor engagement, respond to comments/messages, and grow online presence
  • Assist in planning and executing PR activities and media outreach
  • Support in organizing and promoting brand campaigns and events
  • Collaborate with designers and content writers for branding material
  • Maintain consistency in brand voice across all digital and offline channels
  • Coordinate with external agencies and influencers for brand collaborations
  • Track, analyze, and report performance of branding and PR initiatives

Behavioral & Functional Competencies

  • Creativity & innovation
  • Result-oriented
  • Adaptability
  • Team collaboration
  • Attention to detail
  • Communication skills
  • Time management
  • Problem-solving
  • SEO & SEM
  • Performance marketing
  • Social media management
  • Content creation
  • Email marketing
  • Google Analytics & reporting
  • Branding & brand consistency
  • PR & influencer outreach

Qualification

  • Bachelors degree in Marketing, Mass Communication, Digital Media, or a related field
  • MBA in Marketing or Digital Strategy (preferred)

Experience

  • 816 years of experience in Digital Marketing
  • Exposure to Performance and social media marketing
  • Hands-on experience lead generation
  • Interest candidates can call on / Immediately

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