Sr. Digital Marketing Executive

Job Title:
Sr. Digital Marketing Executive

Location:
Sector 62, Noida

Job Type:
Onsite-UK Shift

Experience Required:
5+ Years

About Codinix Technologies:

Codinix Technologies is a global IT consulting firm specializing in cloud-based solutions, CRM implementations, and digital transformation services. With expertise in platforms like
Salesforce
,
Microsoft Dynamics
,
Zoho
,
NetSuite
, and
AWS
, we empower businesses to scale and innovate through technology. Our services include
CRM consulting, cloud migration,
and
custom application development
, serving sectors such as
healthcare, retail, finance
.

Role Overview:

We are seeking a
strategic, tech-savvy, and results-oriented Digital Marketing Manager
to drive our digital initiatives. This part-time, remote role and an exciting opportunity to elevate Codinix's digital presence, lead generation, and B2B engagement through technically informed marketing strategies.

Key Responsibilities:

Digital Strategy Development:

• Design and execute full-funnel B2B digital marketing strategies aligned with company goals, focusing on client acquisition, CRM integration, and service promotion across cloud and IT domains.

Technical SEO & SEM Management:

• Experience in IT consulting, cloud services, or digital transformation companies

Marketing Automation:

• Design automated workflows using tools like HubSpot, Mailchimp, or Zoho Campaigns to nurture leads, run drip campaigns, and optimize the sales funnel based on user behavior.

Analytics & Tag Management:

• Implement and manage Google Tag Manager, track user journeys, and generate performance dashboards using Google Analytics 4 (GA4), Data Studio, and CRM analytics tools.

Conversion Optimization (CRO):

• Apply A/B testing tools (e.g., Google Optimize, VWO) to improve landing page performance and lead conversion from targeted digital campaigns.

Technical Content Oversight:

• Work with technical teams and copywriters to produce high-impact content (case studies, whitepapers, solution briefs) related to cloud computing, CRM implementations, and enterprise IT solutions.

Website and CMS Collaboration:

• Coordinate with developers to manage updates to the corporate website, ensuring optimized loading speeds, responsive design, and proper indexing.

Required Qualifications:

• Experience in
  IT consulting, cloud services, or digital transformation companies
• Bachelor's degree in marketing, IT, Business, or related field.
• 5+ years of digital marketing experience, with a focus on
  B2B SaaS, IT services, and enterprise technology
  .
• Proficiency in
  Google Ads
  ,
  LinkedIn Ads
  ,
  SEO tools
  (Ahrefs, SEMrush, Screaming Frog), and
  CRM systems
  like Salesforce or Zoho.
• Hands-on experience with
  GA4
  ,
  Google Tag Manager
  ,
  marketing automation platforms
  , and
  lead scoring models
  .
• Strong understanding of
  technical SEO
  , structured data, and digital performance metrics.
• Ability to work cross-functionally with development and sales teams.

Preferred Qualifications:

• Knowledge of
  Salesforce, Dynamics 365, Zoho, or NetSuite
  integration workflows.
• Familiarity with
  CMS platforms
  and basic
  HTML/CSS/JavaScript
  for troubleshooting or on-page enhancements.
• Certifications in
  Google Ads
  ,
  GA4
  ,
  HubSpot
  , or
  Salesforce Marketing Cloud
  .

Why Join Codinix Technologies?

• Collaborate with a high-performing global team on innovative cloud and CRM projects.
• Enjoy a flexible, remote, part-time schedule that respects your work-life balance.
• Shape the future of Codinix's brand and lead pipeline through a data-driven digital strategy.
• Gain exposure to enterprise tech stacks, top-tier clients, and real-world digital transformation challenges.

Thanks & Regards,

Abhishek Yadav

Talent Acquisition

Codinix Technologies Inc.