Zoho CRM Developer

Job DescriptionZoho CRM Developer / Zoho Automation Specialist (Deluge, APIs, AI, Integrations)Company OverviewGrainville India is a fast-growing rice processing and export company with global buyers across the USA, Middle East, Africa, and Europe. We use the Zoho ecosystem extensively across sales, marketing, support, automation, and analytics, and are now looking to customize automate deeply, and scale our Zoho setup.Job RoleWe are looking for a highly skilled Zoho Developer / Automation Specialist who can design, customize, automate, and integrate Zoho applications end-to-end.This is not a basic CRM role. The candidate must be hands-on with Deluge scripting, APIs, workflows, integrations, dashboards, and AI features across Zoho apps.RequirementsKey ResponsibilitiesZoho CRM – Advanced CustomizationAdvanced Zoho CRM customization (modules, layouts, fields, page layouts)Writing Deluge scripts for workflows, validation rules, buttons, and functionsBuilding custom automation logic across sales pipelinesDashboard creation & advanced personalizationLead, deal, account, and contact lifecycle automationCRM data hygiene, deduplication, and performance optimizationZoho Desk & Support AutomationConfigure and manage Zoho DeskTicket workflows, SLAs, assignment rules, escalationsIntegrate Desk with CRM, SalesIQ, WhatsApp, and emailCustom views, reports, and dashboardsAutomation using Deluge & blueprint workflowsZoho SalesIQ & Chat AutomationConfigure Zoho SalesIQChat routing, bot flows, visitor trackingIntegration with CRM & DeskChat-based lead capture & automationAI-driven chat & response optimization (where applicable)WhatsApp API & Telephony IntegrationImplement WhatsApp Business API with Zoho (via partners/tools)WhatsApp templates, workflows, automation & CRM syncIntegrate Zoho PhoneBridge / Calling APIsCall logging, tracking, and CRM linkageOmnichannel communication setup (WhatsApp, chat, email, calls)Zoho Marketing Automation & CampaignsManage Zoho Marketing Automation / Zoho CampaignsJourney creation, lead scoring, segmentationEmail, WhatsApp, and multi-channel automationSync marketing data with CRM pipelinesPerformance tracking & optimizationZoho Forms, Writer & CanvasBuild advanced Zoho Forms with workflows & CRM integrationCreate documents using Zoho Writer (templates, merge fields, automation)Design and customize Zoho Canvas layouts for CRM UI/UXAutomate document generation (quotes, emails, reports)Zoho People, Social & Other AppsConfigure Zoho People (basic HR workflows, if required)Manage Zoho Social integrations with CRM & marketingUse Zoho Analytics for advanced reporting & dashboardsCross-app automation using Zoho FlowAPIs, Webhooks & Developer ToolsWork with Zoho APIs (CRM, Desk, Campaigns, SalesIQ, etc.)Configure webhooks for real-time data syncThird-party integrations (website, payment tools, marketing tools, WhatsApp providers)Use Zoho Developer Console & toolsDebug, optimize, and maintain integrationsAI & Advanced Zoho FeaturesImplement and optimize Zia (Zoho AI) featuresAI-based lead scoring, suggestions, and automationExplore and deploy AI capabilities across Zoho appsContinuously improve system intelligence and efficiencyMandatory Skills (Non-Negotiable)Strong experience with Zoho CRM (advanced level)Deluge scripting (must)Zoho DeskZoho SalesIQZoho Marketing Automation / CampaignsZoho Forms, Writer & CanvasWhatsApp Business API integrationsZoho APIs & WebhooksDashboard creation & personalizationZoho Flow / automation logicGood To Have (Big Plus)Zoho AnalyticsZoho PeopleZoho SocialZoho PhoneBridge / Calling APIsThird-party integrationscheck(event) ; career-website-detail-template-2 => ,meta)" mousedown="lyte-button => check(event)" final- final-class="lyte-button lyteBackgroundColorBtn lyteSuccess" lyte-rendered="">