Senior Brand Marketing Manager
2 weeks ago
Role: Senior Manager - Brand Marketing & Communications
Location:
CBD Belapur, Navi Mumbai
Company:
PropertyPistol Realty Pvt. Ltd.
Department:
Brand, Marketing & Communications
Experience:
7–12 years (preferred)
About PropertyPistol
PropertyPistol is one of India's largest and fastest-growing PropTech platforms, founded by an IITian and backed by leading investors such as ICICI, Baring Private Equity Asia Ventures, and Amit Jain (CEO & Co-Founder, CarDekho Group). In just 12 years, PropertyPistol has expanded across India, Dubai, and the GCC—collaborating with 400+ developers and powering a ₹50,000 Cr+ vision to transform the real estate distribution ecosystem. Today,
2% of all real estate transactions in India pass through PropertyPistol
, driven by our cutting-edge technology, strong industry relationships, and a dynamic team shaping the future of PropTech.
If you're looking to be part of a
high-growth, high-impact
environment, this is where your next chapter begins.
Role Overview
We are looking for a
Senior Manager – Brand Marketing & Communications
who will take full ownership of building, shaping, and elevating the PropertyPistol brand. This role demands a strategic thinker, hands-on executor, and a proactive leader who thrives in a fast-paced, performance-driven environment. You will lead the digital presence, brand positioning, corporate communications, marketing strategy, and storytelling across all PropertyPistol verticals; ensuring consistency, creativity, and measurable impact.
This position requires someone who is dependable, deadline-driven, and has a strong
"get-things-done" attitude
Key Responsibilities
1. Brand Strategy & Positioning
- Build, strengthen, and evolve the PropertyPistol master brand and its sub-brands across regions and verticals.
- Develop and execute 360° brand campaigns that reflect the company's mission, values, and market leadership.
- Ensure brand consistency across all touchpoints: digital, offline, communication, and internal branding.
2. Digital Marketing Leadership
- Own and manage all digital channels end-to-end (social media, website, CRM communications, email, videos, blogs, landing pages, etc.)
- Lead social media strategy, content calendars, storytelling, and growth.
- Conceptualize and execute high-impact digital campaigns for awareness, engagement, and lead generation.
- Oversee website optimization, UI/UX improvements, and content refreshes.
3. Creative Direction & Content Strategy
- Work closely with in-house graphics, video, and content teams to deliver high-quality creative output.
- Develop long-form and short-form content strategies for campaigns, brand communication, leadership visibility, and product launches.
- Guide the creation of engaging, modern visual and written content that resonates with diverse audiences.
4. Stakeholder Management & Cross-Functional Collaboration
- Collaborate with leadership, sales, business heads, HR, product teams, developers, and partner agencies.
- Translate business objectives into cohesive marketing and communication strategies.
- Manage expectations, align deliverables, and ensure timely execution across departments.
5. Marketing for Business Verticals
- Build customized branding and marketing strategies for various revenue-generating verticals within the company.
- Work closely with internal teams to enable GTM launches and market penetration strategies.
6. Corporate Communications & PR
- Develop internal and external communication, from press releases to leadership content to investor-level communication materials.
- Enhance PropertyPistol's industry positioning through PR, media relations, awards, and events.
7. Customer Experience & Journey
- Identify, build, and optimize customer journey touchpoints for higher engagement, satisfaction, and brand loyalty.
- Collaborate with CX teams to maintain strong feedback loops and implement improvements.
8. Performance, ORM & Analytics
- Lead Online Reputation Management (ORM) across platforms, Google Reviews, social media, forums, etc.
- Analyze digital campaign performance, brand health metrics, and communication impact.
- Create weekly dashboards, reports and insights for leadership, ensuring data-driven decisions.
9. Leadership, Execution & Ownership
- Manage a team of designers, content creators, and vendors/agencies.
- Set clear goals, ensure timely execution, and maintain high creative standards.
- Bring fresh ideas, new formats, and innovative concepts to continuously elevate the brand.
Preferred Qualifications
- Bachelor's or Master's degree in Marketing, Communications, Mass Media, Advertising, or related field.
- 7–12 years of experience in brand marketing, corporate communications, digital marketing, or integrated communications.
- Experience in PropTech, real estate, consumer tech, agency-side branding, or a high-growth startup is a strong plus.
- Strong command of content, design thinking, storytelling, and consumer behaviour.
- Proven ability to conceptualize, manage, and execute multi-channel campaigns.
- Strong analytical skills with experience in digital analytics tools (Google Analytics, Meta Suite, etc.).
- Ability to manage multiple projects with tight deadlines.
- Excellent communication, leadership, and stakeholder management skills.
Who We're Looking For
- Someone who takes
complete ownership
and thrives in accountability.
- A proactive problem-solver who brings ideas, not just tasks, to the table.
- A dependable, self-driven professional with a strong bias for action.
- Someone who works collaboratively but can independently drive outcomes.
- Creative mindset + strategic thinking + executional excellence.
Why Join PropertyPistol?
- Work with one of India's leading PropTech innovators.
- Fast-paced, entrepreneurial environment with opportunities to create real impact.
- Freedom to shape and redefine the brand at a national and global level.
- Strong leadership exposure and cross-functional ownership.
If you're hungry for growth and ready to lead, we want you. Hit the apply button and let's talk
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