Senior Brand Marketing Manager

2 weeks ago


Navi Mumbai, Maharashtra, India PROPERTYPISTOL Full time

Role: Senior Manager - Brand Marketing & Communications

Location:

CBD Belapur, Navi Mumbai

Company:

PropertyPistol Realty Pvt. Ltd.

Department:

Brand, Marketing & Communications

Experience:

7–12 years (preferred)

About PropertyPistol

PropertyPistol is one of India's largest and fastest-growing PropTech platforms, founded by an IITian and backed by leading investors such as ICICI, Baring Private Equity Asia Ventures, and Amit Jain (CEO & Co-Founder, CarDekho Group). In just 12 years, PropertyPistol has expanded across India, Dubai, and the GCC—collaborating with 400+ developers and powering a ₹50,000 Cr+ vision to transform the real estate distribution ecosystem. Today,
2% of all real estate transactions in India pass through PropertyPistol

, driven by our cutting-edge technology, strong industry relationships, and a dynamic team shaping the future of PropTech.

If you're looking to be part of a
high-growth, high-impact
environment, this is where your next chapter begins.

Role Overview

We are looking for a
Senior Manager – Brand Marketing & Communications

who will take full ownership of building, shaping, and elevating the PropertyPistol brand. This role demands a strategic thinker, hands-on executor, and a proactive leader who thrives in a fast-paced, performance-driven environment. You will lead the digital presence, brand positioning, corporate communications, marketing strategy, and storytelling across all PropertyPistol verticals; ensuring consistency, creativity, and measurable impact.

This position requires someone who is dependable, deadline-driven, and has a strong
"get-things-done" attitude

Key Responsibilities

1. Brand Strategy & Positioning

  • Build, strengthen, and evolve the PropertyPistol master brand and its sub-brands across regions and verticals.
  • Develop and execute 360° brand campaigns that reflect the company's mission, values, and market leadership.
  • Ensure brand consistency across all touchpoints: digital, offline, communication, and internal branding.

2. Digital Marketing Leadership

  • Own and manage all digital channels end-to-end (social media, website, CRM communications, email, videos, blogs, landing pages, etc.)
  • Lead social media strategy, content calendars, storytelling, and growth.
  • Conceptualize and execute high-impact digital campaigns for awareness, engagement, and lead generation.
  • Oversee website optimization, UI/UX improvements, and content refreshes.

3. Creative Direction & Content Strategy

  • Work closely with in-house graphics, video, and content teams to deliver high-quality creative output.
  • Develop long-form and short-form content strategies for campaigns, brand communication, leadership visibility, and product launches.
  • Guide the creation of engaging, modern visual and written content that resonates with diverse audiences.

4. Stakeholder Management & Cross-Functional Collaboration

  • Collaborate with leadership, sales, business heads, HR, product teams, developers, and partner agencies.
  • Translate business objectives into cohesive marketing and communication strategies.
  • Manage expectations, align deliverables, and ensure timely execution across departments.

5. Marketing for Business Verticals

  • Build customized branding and marketing strategies for various revenue-generating verticals within the company.
  • Work closely with internal teams to enable GTM launches and market penetration strategies.

6. Corporate Communications & PR

  • Develop internal and external communication, from press releases to leadership content to investor-level communication materials.
  • Enhance PropertyPistol's industry positioning through PR, media relations, awards, and events.

7. Customer Experience & Journey

  • Identify, build, and optimize customer journey touchpoints for higher engagement, satisfaction, and brand loyalty.
  • Collaborate with CX teams to maintain strong feedback loops and implement improvements.

8. Performance, ORM & Analytics

  • Lead Online Reputation Management (ORM) across platforms, Google Reviews, social media, forums, etc.
  • Analyze digital campaign performance, brand health metrics, and communication impact.
  • Create weekly dashboards, reports and insights for leadership, ensuring data-driven decisions.

9. Leadership, Execution & Ownership

  • Manage a team of designers, content creators, and vendors/agencies.
  • Set clear goals, ensure timely execution, and maintain high creative standards.
  • Bring fresh ideas, new formats, and innovative concepts to continuously elevate the brand.

Preferred Qualifications

  • Bachelor's or Master's degree in Marketing, Communications, Mass Media, Advertising, or related field.
  • 7–12 years of experience in brand marketing, corporate communications, digital marketing, or integrated communications.
  • Experience in PropTech, real estate, consumer tech, agency-side branding, or a high-growth startup is a strong plus.
  • Strong command of content, design thinking, storytelling, and consumer behaviour.
  • Proven ability to conceptualize, manage, and execute multi-channel campaigns.
  • Strong analytical skills with experience in digital analytics tools (Google Analytics, Meta Suite, etc.).
  • Ability to manage multiple projects with tight deadlines.
  • Excellent communication, leadership, and stakeholder management skills.

Who We're Looking For

  • Someone who takes
    complete ownership

and thrives in accountability.
- A proactive problem-solver who brings ideas, not just tasks, to the table.
- A dependable, self-driven professional with a strong bias for action.
- Someone who works collaboratively but can independently drive outcomes.
- Creative mindset + strategic thinking + executional excellence.

Why Join PropertyPistol?

  • Work with one of India's leading PropTech innovators.
  • Fast-paced, entrepreneurial environment with opportunities to create real impact.
  • Freedom to shape and redefine the brand at a national and global level.
  • Strong leadership exposure and cross-functional ownership.

If you're hungry for growth and ready to lead, we want you. Hit the apply button and let's talk



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