
Website and Ads Manager
3 days ago
We are one of India's leading fitness brands, committed to building healthier lifestyles through innovative, durable, and high-quality products. With a strong customer base and growing digital presence, we are seeking a skilled Website & Ads Manager to enhance our online platforms, drive traffic, and support overall business growth.
Key Responsibilities:
Website Management
Manage, update, and optimize company websites (Shopify, WordPress).
· Ensure smooth user experience, fast loading speed, and mobile responsiveness.
· Implement SEO best practices, including on-page, off-page, and technical optimizations.
· Should have knowledge of developing languages and designing software for functionality upgrades and improvements.
Digital Advertising & Campaigns
· Plan, execute, and optimize advertising campaigns across Meta Ads (Facebook, Instagram), YouTube Ads, and Google Ads.
· Monitor and adjust campaigns to maximize ROI.
Monitor, analyze, and report on ad performance with actionable insights.
SEO & Content Optimization
Conduct keyword research and competitor analysis.
Monitor organic traffic growth and improve search engine rankings, maintain blogs and implement strategies to ensure smooth functionality in terms of UI/UX
Analytics & Reporting
· Track performance across multiple platforms using tools such as Google Analytics, Meta Business Suite, and YouTube Studio.
Provide regular performance reports and recommend improvements.
Graphics & Creatives
· Design and edit basic creatives for ads and website use (Canva, Photoshop, or similar tools).
· Collaborate with creative/design teams for advanced requirements.
Requirements:
- Bachelor's degree in Marketing, Digital Media, IT, or related field.
- 2–3 years of proven experience in website handling and digital ads management.
- Hands-on experience with Shopify & WordPress.
- Strong knowledge of SEO tools (SEMRush, Ahrefs, Google Search Console).
- Proven track record in managing Meta Ads, Google Ads, and YouTube Ads campaigns.
- Basic knowledge of graphic tools (Canva/Photoshop/Illustrator).
- Knowledge of developing languages to ensure functionality upgrades.
- Analytical mindset with strong data interpretation skills.
- Excellent communication, organizational, and problem-solving skills.
Job Type: Full-time
Benefits:
- Cell phone reimbursement
- Internet reimbursement
Work Location: In person
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