Digital Marketing Manager
2 days ago
Company Description
Waffle Castle is a dessert brand dedicated to creating a unique waffle experience with a special touch of care and attention. We treat every customer like royalty, offering more than just delicious waffles—we create memorable moments. Each dessert is crafted with high-quality ingredients and innovative recipes, setting new standards for taste and presentation. Our goal is to provide not only tasty treats but also a warm and welcoming atmosphere, where every visit is a chance to enjoy something truly special.
Role Description
This is a full-time, on-site role for a Digital Marketing Manager located in Navsari. The Digital Marketing Manager will be responsible for overseeing social media marketing, lead generation, and digital marketing strategies. Day-to-day tasks include managing web analytics, creating marketing campaigns, and optimizing digital content. The candidate will also monitor and analyze performance metrics to adjust strategies for maximum effectiveness.
Qualifications
- Plan and execute
Meta Ads campaigns
(Facebook & Instagram) for multiple brands under The Brand Landmark. - Develop and implement data-driven digital marketing strategies to generate quality leads and increase ROI.
- Manage budgets, monitor ad performance, and optimize campaigns for maximum results.
- Oversee
Google Ads, SEO, SEM, and social media marketing
activities. - Coordinate with the design and content team for creatives, reels, and video campaigns.
- Track KPIs, analyze campaign performance, and prepare detailed reports.
- Stay updated with the latest digital marketing trends, tools, and algorithm changes.
- Manage multiple brand accounts and ensure consistent online branding.
- Plan and execute marketing funnels, remarketing strategies, and conversion tracking.
Notes - Must be expert of Meta Ads
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