Lead – GTM Strategy

1 week ago


Bengaluru, Karnataka, India Glance Full time ₹ 7,00,000 - ₹ 12,00,000 per year

Glance AI is an AI commerce platform shaping the next wave of e-commerce with inspiration-led shopping, less about searching for what you want and more about discovering who you could be. Operating in 140 countries, Glance AI transforms every screen into a stage for instant, personal, and joyful discovery, where inspiration becomes something you can explore, feel, and shop in the moment.

Its proprietary models, seamlessly integrated with Google's most advanced AI platforms Gemini and Imagen on Vertex AI, deliver hyper-realistic, deeply personal shopping experiences across fashion, beauty, travel, accessories, home décor, pets, and more. With an open architecture designed for effortless adoption across hardware and software ecosystems, Glance AI is building a platform that can become a staple in everyday consumer technology.

Glance AI partners with the world's leading smartphone makers, connected TV manufacturers, telecom providers and global brands, meeting people where they are: on mobile, smart TVs and brand websites. Part of the InMobi Group, a global technology and advertising leader reaching over 2 billion devices and serving more than 30,000 enterprise brands worldwide, Glance AI is backed by Google, Jio Platforms and Mithril Capital.

Glance - An InMobi Group Company 

Founded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance's 'smart lock screen' inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is currently available on over 400 million smartphones worldwide.  Roposo is a LIVE platform that is revolutionizing live experiences, through a unique, immersive, creator-led approach. Nostra is the largest gaming platform in India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn and compete
 
Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital. For more information visit , , and     

What should you know about joining Glance? 

At Glance, we walk the talk – free yourself, dream big, and chase your passion On joining, you'll have opportunities to make an immediate impact on mission-critical projects, as you work with highly capable and ambitious peer groups. Be rewarded for your autonomy even as you collaborate. Ideate, innovate, and inspire by leveraging bleeding-edge tech to disrupt consumer experiences. While you work, we'll take care of nourishing your body, mind, and soul. This includes daily meals, gym, trainings, tech tools, and regular unwind sessions. Also, feel free to bring your kids – even the furry ones – to the office 

Profile Description  

The Lead– GTM Strategy & Brand Solutions is responsible for developing effective monetisation-strategy for Glance Media offerings as a Solutions Specialist. This individual is expected to understand client business goals, challenges and opportunities, map the solutions with a mix of relevant Glance offerings, and help our advertisers achieve their marketing goals. 

Key Responsibilities   

Work with the team to support business teams for diverse set of clients to discover and identify their mobile marketing challenges and opportunities  Design effective and efficient solutions utilizing Glance Lock Screen Media offerings (Display, Video, Interactive Units) and Content Solutions geared towards the client's desired outcome, thoroughly understanding business and technical challenges of the client and leveraging the expertise of mobile marketing  Articulating Glance Media & Content offerings to brands & agencies via training workshops  Work closely with the Sales, Marketing, and Client Services teams to ensure the success of every client deal, leveraging internal resources/insight and collecting feedback.  Build high impact presentations driven by extensive research & creative storytelling   Enable and push the Sales Managers with programs developed by you (based on insights, product solutions and identifying areas of impact) that will be employed to win business  

What we're looking for:  

A proven track record of content marketing, brand marketing, media planning & strategy roles in a fast-paced and ever-changing business environment  Creative thinker, energetic and passionate self-starter who can work independently without a lot of oversight and direction  Proficiency of brand marketing frameworks and simplifying complex information or concept into easily graspable information  Must possess the ability to quickly grasp business concepts and absorb/utilize market research  Comfort working in a fast-paced, distributed manner having to liaise with stakeholders across multiple teams, entities, and geographies with very precise timelines  Strong communication skill – oral & written (i.e. storytelling, workshop facilitation)  

Required Qualifications:  

Experience: 3-5 years' experience and/or exposure to combinations of fields of business solutioning & consulting, digital advertising, media planning, pre-sales. Education: Bachelor's degree (MBA preferred)  

Location: Bangalore

"Glance collects and processes personal data such as your name, contact details, resume and other information that may contain personal data for the purpose of processing your application. Glance utilizes Greenhouse, a third-party platform. Please review Greenhouse's Privacy Policy to understand how the data collected from you is processed and managed. By clicking on 'Submit Application', you acknowledge and agree to the above privacy terms. Should you have any privacy concerns, you may contact us through the details mentioned in your application confirmation email."


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