B2B Commercial Marketing Manager

2 weeks ago

Mumbai, Maharashtra, India Trident HRM Services Pvt Ltd Full time ₹ 25,00,000 - ₹ 30,00,000 per year

Hiring for a leading MNC into Events & Exhibition Industry:

Job Title: Commercial Marketing Manager

Job Location: Mumbai (Andheri)

Key Responsibilities

1. Strategic Planning & Execution

  • Develop data-driven marketing strategies and budgets to achieve lead generation and MQL revenue targets.
  • Build and execute Brand-to-Demand, ABM, and sector-focused marketing plans aligned with commercial and event goals.
  • Use KPIs (CPL, MQL, ROI) to track, analyse, and optimise performance.
  • Integrate AI tools to enhance efficiency and decision-making.

2. Campaign Management

  • Identify target segments and run multi-channel campaigns across the full buyer journey.
  • Create compelling content, value propositions, and marketing materials for exhibitors and sponsors.
  • Support lead nurturing, engagement, and conversion across inbound/outbound channels.

3. Stakeholder Engagement

  • Collaborate closely with Sales, Sales Operations, Telemarketing, and Event Marketing teams for alignment and lead management.
  • Build strong relationships with sponsors, exhibitors, and industry partners.
  • Work with external agencies where required.

4. Market Research & Insights

  • Conduct competitor and audience analysis to identify trends and improve ROI.

5. Budget & Performance Management

  • Manage and optimise marketing budgets.
  • Monitor key performance metrics and adjust strategies to maximise ROI.

6. Digital & Data-Driven Marketing

  • Lead SEO, PPC, email, and social media initiatives.
  • Produce weekly MQL reports and apply insights for campaign optimisation.
  • Use Salesforce CRM and analytics tools (e.g., Power BI/Tableau) for tracking and reporting.
  • Implement automated lead nurturing and scoring programs.

Required Skills & Experience

  • 4–6 years of B2B commercial marketing experience.
  • Proficient in Salesforce and marketing analytics.
  • Strong financial and business acumen with focus on ROI.
  • Skilled in AI-driven forecasting and performance analysis.
  • Experience with Power BI/Tableau for data visualisation.
  • Excellent communication, stakeholder management, and multitasking skills.
  • Ability to travel as needed.

Job Type: Full-time

Pay: ₹2,500, ₹3,000,000.00 per year

Work Location: In person

  • Chief Manager- B2B-

    2 days ago

    Mumbai, Maharashtra, India Samsung Electronics Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job Title: Chief Manager- B2B Pre/Post Sales(Laptops)Department: Enterprise SalePosition Title: Chief ManagerEducational Qualification: MBA/B.TechLocation: Mumbai(West Experience is must)Experience 10yrs – 15yrsJob DefinitionThis position is responsible for Note PC (laptop) sales in the west region including Enterprise, SMB and Commercial Channel for...

  • Senior Manager, Commercial Solutions

    1 week ago

    Mumbai, Maharashtra, India Visa Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Company Description Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure...

  • Sales Manager – Commercial Water Coolers

    6 days ago

    Navi Mumbai, Maharashtra, India Sperton Global AS Full time ₹ 8,00,000 - ₹ 15,00,000 per year

    Job Description – Sales Manager (Commercial Water Coolers)Position: Sales Manager – Commercial Water CoolersDepartment: Sales & Business DevelopmentReporting To: GM – Sales & MarketingTeam Size: Leading a team of 5 (Executives and Sr. Executives)Location: Pan India (Focus on Delhi & Rajasthan)About the Role:We are looking for a results-driven Sales...

  • Email Marketing/ Campaign Management Speicalist

    2 days ago

    Mumbai, Maharashtra, India MARKETING Full time ₹ 2,50,000 - ₹ 12,00,000 per year

    Job title:   Campaign Management / Email MarketingDepartment: Global, EnagoLocation: Goregaon West, MumbaiKey Responsibilities:Design and Implement drip campaigns via Sales CRM (HubSpot). Reaching out to targeted customers through blast emails, drip campaigns, LinkedIn & other similar outreach activities.Coordinating and planning for various...

  • Marketing Manager – B2B, SaaS

    1 week ago

    Mumbai, Maharashtra, India ShipDelight Logistics Technologies Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    About ShipDelight:Our Journey, Our Vision From Ground Operations to a Scalable Post-Purchase EngineWhen we started ShipDelight 10 years ago, it was about building a digital bridge between supply and demand redefining post-purchase intelligence in e-commerce logistics. We always believed that India already has the infrastructure to connect the last mile, it...

  • Manager B2B

    6 days ago

    Mumbai, Maharashtra, India Veedol Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Job Title: Manager B2B Institutional Sales (Veedol Lubricants)Location: Vikhroli, MumbaiJob Summary: Responsible for driving institutional and B2B sales of Veedol lubricants by developing and managing relationships with key accounts, industrial clients, and fleet operators to achieve sales targets and ensure business growth.Key Responsibilities:Identify,...

  • Sales Lead Commercial Spaces

    2 days ago

    Mumbai, Maharashtra, India Hirly Full time ₹ 80,00,000 - ₹ 1,20,00,000 per year

    Company OverviewHirly is a specialized staffing and recruitment firm with a focus on mid to senior-level hiring. We leverage deep industry expertise and a robust network to connect companies with top talent for leadership roles and specialized team build-outs. Our approach is agile and tailored, ensuring impactful hiring solutions and trusted partnerships...

  • Manager - Commercial

    2 days ago

    Mumbai, Maharashtra, India Jio World Centre Full time ₹ 12,00,000 - ₹ 24,00,000 per year

    Company OverviewEnvisioned by Nita M. Ambani and spread over 18.5 acres in Mumbais Bandra Kurla Complex, the Jio World Centre is an iconic business, commerce, and cultural destination. A multifaceted development of its kind in India, it includes the musical Fountain of Joy, an upscale retail experience, a multivenue cultural centre, selection of cafs and...

  • B2B Lead Brief

    4 days ago

    Mumbai, Maharashtra, India Coversure Full time ₹ 20,00,000 - ₹ 25,00,000 per year

    Role Overview:We are looking for a senior business development professional with a strong track record inalliances, partnership acquisition, and enterprise sales within the insurance, fintech, orfinancial services ecosystem.The incumbent will lead B2B partnership development across key verticals such as:Tie-ups for CoverSures digital platform services with...

  • Commercial Growth Manager

    6 days ago

    Mumbai, Maharashtra, India Formula2GX Digital Full time ₹ 12,00,000 - ₹ 36,00,000 per year

    Commercial Growth Manager (Marketing, Sales & Fundraising) – Formula2gx Digital & AI VenturesJoin Formula2GX Digital & our AI Ventures Incubator in a hybrid commercial leadership role.You will be responsible for driving growth by integrating advanced marketing, sales, and fundraising processes, powered by cutting-edge automation, creative technologies, and...