Senior Business Development Executive

2 weeks ago


India Unico Connect Full time ₹ 5,00,000 - ₹ 15,00,000 per year

Business Development Executive – MENA Market (Remote, excluding North Africa)Location: RemoteWorking Hours: Full-time, aligned with MENA business hoursExperience Required: Minimum 3+ years in selling custom software development, web and mobile app development, AI, and digital transformation services. Language Requirement: Fluent, clear, and professional English communication is mandatoryUnico Connect is looking for a sharp and proactive Business Development Executive whose primary responsibility will be to generate and qualify high-quality leads exclusively in the MENA market (excluding North Africa). This role involves conducting initial outreach, engaging in preliminary qualification meetings, and handing over warm leads to the internal team for further development.

We are seeking individuals who have a proven track record in selling IT services - in the areas of custom software development, web and mobile app development, AI, and digital transformation. You will be working remotely, with the requirement to operate in MENA business hours for maximum effectiveness. Key Responsibilities:

  • Identify and engage prospective clients in the MENA region through channels like cold outreach, email campaigns, LinkedIn, and community engagement.
  • Conduct initial discovery calls to assess lead quality and qualify potential fit based on predefined criteria.
  • Schedule and hand off qualified leads to Unico's business team for further nurturing and closure.
  • Research target accounts, understand industry needs, and tailor outreach strategies accordingly.
  • Maintain accurate records in the CRM, ensuring all lead activities are documented and updated in real-time.
  • Collaborate with marketing and sales teams to refine messaging and targeting strategies.
  • Consistently meet and exceed lead generation KPIs and quality benchmarks.

Required Qualifications:

  • Minimum 3+ years of experience in B2B lead generation or business development, specifically in software development agencies (mandatory).
  • Proven success in qualifying leads and contributing to sales pipelines up to $1M USD annually.
  • Excellent verbal and written communication skills with neutral, clear, and articulate English.
  • Demonstrated ability to build rapport with MENA-based clients and navigate discovery conversations professionally.
  • Proficiency in using CRM and outreach tools.
  • Strong self-discipline, ownership mindset, and ability to work independently.
  • Willingness and availability to work during MENA business hours.


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