Assistant Area Manager

2 weeks ago

Hyderabad, Telangana, India Hettich Full time ₹ 12,00,000 - ₹ 36,00,000 per year

Position: Area Manager Trade Sales

Department: Sales & Marketing

Key Roles:

  1. Sales Growth & Target Achievement

  2. Drive primary and secondary sales to achieve monthly, quarterly, and annual sales targets.

  3. Identify growth opportunities and ensure consistent market share improvement.

  4. Monitor performance of distributors, dealers, and retailers across the assigned area.

  5. Channel Development & Management

  6. Appoint and manage distributors, dealers, and sub-dealers as per business strategy.

  7. Ensure proper product availability and inventory management at channel points.

  8. Build strong business relationships with trade partners through regular engagement and support.

  9. Market Expansion & Coverage

  10. Expand the dealer network in untapped markets and increase product penetration.

  11. Conduct market mapping and identify new business opportunities in key towns and markets.

  12. Work on new product introductions and ensure effective placement and visibility.

  13. Customer Relationship & Service

  14. Maintain regular interaction with key dealers, retailers, and influencers (carpenters, architects, contractors).

  15. Address channel issues promptly to ensure customer satisfaction.

  16. Organize trade meets, influencer programs, and loyalty activities to strengthen brand preference.

  17. Team Management (if applicable)

  18. Guide, train, and motivate sales representatives / field executives under the area.

  19. Review team performance and ensure adherence to company processes and reporting norms.

  20. Sales Operations & Reporting

  21. Ensure accurate reporting of daily sales activities, market feedback, and competitor movements.

  22. Manage credit control and ensure timely payment collections from distributors.
  23. Monitor pricing, schemes, and dealer claims within company guidelines.

Key Skills Required:

  • Strong knowledge of trade channel sales and distribution management
  • Good relationship-building and negotiation skills
  • Analytical mindset with good market acumen
  • Team leadership and communication abilities

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