Marketing Head
4 days ago
Position: Head of Marketing Dental Devices / Materials
Location: Hyderabad
Industry: Dental Materials & Devices
Role Summary
Seeking a seasoned marketing leader to own end-to-end marketing strategy and execution for dental materials and devices portfolio. The candidate will drive brand building, product lifecycle management, KOL relations, market development, and internal cross-functional alignment to maximize growth and market leadership.
Key Responsibilities
- Develop and implement strategic marketing plans aligned with business goals to expand product presence and market share.
- Lead new product launches, category management, and portfolio optimization across dental restorative and implant segments.
- Build and nurture strong relationships with Key Opinion Leaders (KOLs), dental professionals, and academic institutions to drive product advocacy and education programs.
- Plan and execute scientific events, workshops, training programs, and national conferences participation.
- Collaborate closely with sales, product management, medical affairs, and regulatory teams to ensure integrated market approach.
- Analyze market trends, customer insights, and competitive landscape to fine-tune marketing strategies and pricing.
- Manage marketing budgets ensuring optimal allocation and measurable ROI.
- Mentor and lead the marketing team to enhance capabilities and drive performance.
Qualifications
- MBA in Marketing or Business with 12+ years of relevant experience in dental, medical devices, or healthcare marketing.
- Proven experience in brand management, product launch, KOL engagement, and market research.
- Strong knowledge of dental materials, implant systems, and related clinical applications.
- Excellent stakeholder management and communication skills.
- Hands-on experience with CRM, market data analytics, and cross-functional project management.
Personal Attributes
- Strategic thinker with operational rigor.
- Strong leadership and team development capabilities.
- Customer-focused with a passion for driving market success through collaboration and scientific engagement.
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