Brand Manager

2 days ago


Chennai, Tamil Nadu, India Doozy Robotics Full time ₹ 15,00,000 - ₹ 25,00,000 per year

Job description:

Key Responsibilities

  • Develop and execute a comprehensive 
    brand strategy
     aligned with company goals.
  • Strengthen brand identity and ensure consistency across all marketing materials and platforms.
  • Plan and manage 
    digital campaigns

    product launches
    , and 
    exhibitions/events
    .
  • Work closely with the design, engineering, and sales teams to craft engaging content that highlights our robotic innovations.
  • Create and oversee marketing collaterals — brochures, videos, case studies, and product demos.
  • Manage company presence on 
    social media

    website
    , and 
    press releases
    .
  • Monitor campaign performance using analytics tools and optimize marketing ROI.
  • Build brand partnerships and identify collaboration opportunities within the tech ecosystem.

Requirements

  • Bachelor's or Master's degree in Marketing, Business, Communication, or related field.
  • 3–5 years of experience
     in Brand Management / Marketing, preferably in 
    Robotics, Technology, Electronics, or Industrial Automation
     sectors.
  • Proven experience in 
    brand storytelling

    digital marketing
    , and 
    product positioning
    .
  • Familiarity with tools such as 
    Adobe Creative Suite

    Canva

    Zoho/HubSpot CRM
    , and 
    Google Analytics
    .
  • Strong communication and leadership skills with an ability to manage cross-functional teams.
  • Creative thinker with a passion for technology and innovation.


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