Brand Manager

21 hours ago

Gurgaon, Haryana, India Calling June Full time

Brand Manager / Operator – Calling June & Mae

Location:

Gurgaon

Experience:

6–12+ years

Preferred Background:

Senior roles at Myntra, Ajio Luxe, Nykaa Fashion, or fast-growing D2C/retail brands in India

Role Overview

We are looking for a dynamic Brand Manager / Operator to drive the next stage of growth for
Calling June

, and to
launch and establish Mae

in the Indian retail market. This is a high-ownership role that blends brand building, commercial scaling, performance marketing, retail understanding, and team leadership.

The ideal candidate has strong experience in India's fashion/retail ecosystem, understands how to grow a premium brand, and has the drive to build teams and processes from the ground up.

Key Responsibilities
1. Brand Growth & Commercial Ownership

  • Own top-line revenue for Calling June and Mae across all channels.
  • Build clear growth plans aligned to collection calendars, seasonal demand, and category priorities.
  • Work closely with founders on pricing, merchandising, and retail expansion strategy.

2. Marketing & Agency Management (Phase 1)

  • Manage relationships with current performance, creative, and influencer agencies.
  • Evaluate agency output and drive them toward measurable ROI.
  • Oversee campaign planning across Meta, Google, influencer partnerships, WhatsApp, and email.

3. Build In-House Capability (Phase 2)

  • Over time, hire and nurture an internal team across performance marketing, content, and community.
  • Set up internal processes for campaign briefing, content creation, analytics, and brand storytelling.
  • Establish a strong brand voice and creative direction across platforms.

4. Retail & E-Commerce Expertise

  • Leverage deep understanding of apparel retail in India—consumer behavior, assortment strategy, price ladders, and channel dynamics.
  • Support expansion into retail (pop-ups, own stores, key account partnerships).
  • Work with marketplace partners if required for scale.

5. Data, Insights & Decision Making

  • Build dashboards and reporting frameworks for CAC, ROAS, sell-through, retention, and new vs returning customers.
  • Use data to guide creative testing, product strategy, and marketing budgets.

6. Leadership & Talent Development

  • Hire, mentor, and retain a high-performance team across brand, content, and performance.
  • Establish a culture of accountability, speed, and creativity.
  • Ensure teams operate in alignment with brand values and business objectives.

Preferred Candidate Profile

  • Experience at
    Myntra, Ajio Luxe, Tata Cliq Luxury, Nykaa Fashion, Reliance Brands

, or high-growth D2C fashion brands.
- Strong understanding of Indian retail + online fashion landscape.
- Demonstrated experience scaling a brand through digital + retail channels.
- Hands-on operator with analytical depth and excellent storytelling ability.
- Proven capability to build and lead a team from scratch.
- Strong commercial mindset and bias for action.
- Passion for fashion, branding, and consumer experience.

Why This Role Is High Impact

  • Calling June is entering its hyper-growth phase.
  • Mae is a new brand with significant potential and backing.
  • You will be the person who shapes how these brands grow in India commercially, creatively, and organisationally.
  • Rare opportunity to own multiple brands, build a team, and influence strategy end-to-end.

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