Executive (Business Analyst | Business Development | Marketing)

1 week ago


Mumbai, Maharashtra, India Packfora Full time ₹ 5,00,000 - ₹ 15,00,000 per year

About the Job

We are seeking a dynamic and motivated
Executive (Business Analyst | Business Development | Marketing)
to join our Product & Business Growth team in Mumbai. This role offers a unique opportunity to gain cross-functional exposure in business analysis, client engagement, and marketing, while contributing to the growth of Packfora's
Digital Mold Management Tool
.

About Packfora – Digital Mold Management Tool

Packfora's Digital Mold Management Tool is an advanced solution designed to optimize packaging operations through smart technology and seamless workflows. As we scale, we're looking for fresh minds with strong analytical, business, and marketing acumen to help drive adoption across industries.

Key Responsibilities:

Business Analyst (40%)


• Collaborate with product and technology teams to gather, analyse, and document requirements


• Assist in preparing functional specifications, workflows, and user stories


• Support the design and implementation of software modules and business processes

Business Development (40%)


• Conduct market research to identify prospects for the Digital Mold Management Tool


• Support client presentations, solution pitches, and proposals


• Engage with potential clients to understand their needs and align with Packfora's offerings


• Assist in preparing business decks, demos, and proposals with senior guidance

Marketing (20%)


• Assist in creating marketing collaterals, brochures, and case studies


• Contribute to digital campaigns, social media content, and email outreach for lead generation


• Track competitor activities and share insights for effective positioning


• Collaborate on building thought-leadership content, success stories, and client testimonials

Key Qualifications:


• Engineering degree (Computer Science / IT preferred)


• MBA in any specialization (Marketing / Systems preferred)


• Foundational understanding of Software Development Life Cycle (SDLC)


• 0–1 year of experience (Fresh MBA graduates are encouraged to apply)

Skills & Competencies:


• Strong analytical thinking and ability to translate data into insights


• Proficiency in MS Office (PowerPoint, Excel, Word, Outlook) and collaboration tools (Teams/SharePoint)


• Strong presentation and documentation skills (BRDs, SRS, SOPs, proposals)


• Excellent communication skills – written, verbal, interpersonal, and storytelling


• Adaptability to work across business, technical, and marketing functions


• Proactive attitude and ability to collaborate with cross-functional teams

Why Join Packfora?


• Gain exposure across product, business, and marketing functions in a single role


• Learn directly from senior leaders in product and business development


• Steep learning curve with opportunities to contribute to a fast-scaling product


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