Publisher Acquisition Manager

7 days ago


Delhi, Delhi, India MGID Full time ₹ 12,00,000 - ₹ 36,00,000 per year
Job Description
MGID is a global advertising platform that helps publishers monetize their audiences and enables brands to promote their products and services across the open web effectively. Using AI-powered technology, we deliver high-quality native, display, and video ads in brand-safe environments, balancing user experience and performance.

Founded in 2007, MGID has grown to operate from 18 offices worldwide, with a team of over 800 colleagues across North and South America, Europe, and Asia. Our ongoing investments in technology, talent, and strategic partnerships have fueled five consecutive years of double-digit growth. We continue to evolve and expand to meet the ever-changing needs of the digital advertising ecosystem.

As Publisher Acquisition Manager, you will be responsible for driving sales and executing MGID's strategy through publisher acquisition, with a focus on the Indian market. In this role, you will help grow MGID's business as part of a dedicated team of exceptional individuals with extraordinary talent.

What You'll Do
  • Deal with different types of publishers (T1, T2 and Editorial Publishers) and their hierarchy of employees to close on the possible partnership
  • Complete daily tasks assigned like calling potential publishers, conducting online as well as offline meetings, emails, HubSpot updation, informing internally on help required to close the deals, and keeping in touch with closed partners to help and maintain the long-term association
  • Perform as per the KPI assigned periodically
  • Use our product strengths and product specifics to create custom proposals of solutions to clients and publishers
  • Use workable knowledge about strategies for client attraction and retention
  • Develop and maintain close and effective relationships and networks with both existing and potential new clients in the region, as well as different types of adTech-related entities
  • Organize working processes with clients with the aim of maximizing revenue and minimizing losses for the company
  • Perform lead generation activities, with the ability to use various tools like Similar Web, Red Volcano, Alexa, Public www, etc.
  • Create necessary documents: presentations, financial and business proposals (approved by team leader), commercial offer letters, and non-exclusive agreements on a Revenue Share basis
  • Facilitate idea generation of new ad types and formats/features that can be interesting to the local Internet advertising market. Share interesting and new competitor formats
  • Represent the company during important industry events. Target and attend conferences to sign new partners and/or to solidify existing relationships. Support other partnership activities as needed
  • Work closely with the client's team to ensure a successful Adcode & tech implementation, together with the Account Manager
Requirements

Who You Are

  • 3+ years of experience in publisher acquisition, and development
  • Ability to ideate and innovate the Publisher Acquisition strategies and adaptability as per market dynamics
  • Business development experience and a great network within the native and publisher industry
  • Knowledge of various monetization opportunities for the publishers, revenue models, market understanding, competition mapping, Native Advertising Technology and its possibility and limitations
  • Bachelor's/Master's degree
  • Experience with AdTech/MarTech
  • Experience with Native Players will be an added benefit
What's in It for You?
  • Be Part of MGID's Expansion in India
    Join at a pivotal time and help shape our growth strategy in a market that's full of opportunity. Your work will directly impact MGID's regional brand presence.
  • Make a Real Difference
    You'll play a strategic role in ensuring client success and driving long-term partnerships. Your insights and actions will directly influence client retention and satisfaction.
  • Client-Facing & Strategy-Focused
    Your role goes beyond support — you'll learn to act as a trusted advisor to your clients, using data and strategic thinking to guide success and unlock new revenue opportunities.


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