Operations Manager – BTL Marketing

2 days ago

Mumbai, Maharashtra, India TRANSIT ADVERTISING Private Limited Full time ₹ 20,00,000 - ₹ 25,00,000 per year

Job Title: Operations Manager – BTL Marketing

Location: Mumbai

Experience: Minimum 4 Years

Salary: As per market standards

Industry: Advertising & Marketing

About the Role

We are seeking a highly organized and dynamic Operations Manager (BTL Vertical) to lead and manage end-to-end Below-The-Line (BTL) marketing operations in our Mumbai office. The role requires expertise in campaign execution, vendor management, and client servicing, ensuring flawless delivery of innovative BTL solutions.

Key Responsibilities

  • Plan, strategize, and oversee execution of BTL campaigns including activations, promotions, events, and exhibitions.

  • Manage a team of executives and ensure seamless coordination between clients, vendors, and internal departments.

  • Negotiate and finalize vendor agreements while ensuring cost efficiency and quality.

  • Monitor campaign progress, budgets, and timelines; resolve operational challenges promptly.

  • Generate reports, analyze outcomes, and present insights for continuous improvement.

  • Build and maintain strong client relationships by ensuring timely delivery and client satisfaction.

  • Drive process improvements to enhance operational efficiency and scalability.

Requirements

  • Graduate/Postgraduate in Marketing, Business, or related field.

  • Minimum 4 years of experience in BTL marketing operations with an advertising/activation background.

  • Strong leadership and team management skills.

  • Proven track record in managing large-scale BTL campaigns.

  • Excellent communication, negotiation, and problem-solving abilities.

  • Ability to multitask and thrive in a fast-paced environment.

Why Join Us?

  • Opportunity to lead impactful BTL campaigns with top brands.

  • Exposure to diverse and innovative marketing projects.

  • Work in a fast-growing, creative, and collaborative environment.

If you are passionate about BTL operations and ready to lead a dynamic team in Mumbai, we would love to connect with you. Apply now

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