Meta Ads Expert
2 days ago
Company Description
Rentickle is a one-stop shop for renting furniture, appliances, and home furnishing essentials, starting at just Rs. 99 per month. With a range of high-quality, stylish products to choose from, Rentickle offers both brand-new and refurbished products with flexible tenure options to suit your needs. The company, established in November 2015, has quickly grown to serve a diverse clientele, including students, young professionals, newly married couples, expats, and large corporate houses. Visit us at for more details.
Role Description
This is a full-time on-site role for a Meta Ads Expert located in Gurgaon. The Meta Ads Expert will be responsible for creating, managing, and optimizing Meta ad campaigns, analyzing ad performance, and developing strategies to improve ad effectiveness. The role involves constant monitoring and adjusting of ads based on performance data, preparing reports, and collaborating with the marketing team to achieve business goals.
Requirements for Meta Ads Expert
- Meta Ads Manager Proficiency
– Strong command over Meta Business Suite and Ads Manager. - Campaign Strategy & Execution
– Ability to plan, create, and manage campaigns across all funnel stages (Awareness, Consideration, Conversion). - Campaign Optimization
– Hands-on experience with A/B testing, bid strategy optimization, creative testing, and scaling high-performing campaigns. - ROAS Management (Return on Ad Spend)
– Proven ability to track, analyze, and optimize campaigns to achieve strong ROAS performance. - CAC Management (Customer Acquisition Cost)
– Skilled in maintaining an optimal CAC while maximizing lead quality and sales volume. - Audience Targeting & Segmentation
– Expertise in selecting and refining the perfect audience using detailed targeting, custom audiences, and lookalike audiences. - End-to-End Campaign Management
– Capable of managing campaigns independently from strategy and setup to performance tracking and reporting.
Note:
The selected candidate will be working
directly under an IIM alumnus
, ensuring exposure to strategic growth and data-driven marketing practices.
We're looking for an
immediate joiner
who can hit the ground running.
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