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Marketing Associate

2 weeks ago

Kolkata metropolitan area West Bengal, India Caratly Full time ₹ 2,50,000 - ₹ 7,50,000 per year

Location:
Kolkata

Job Type:
Full-time

Company
: Caratly

Key Responsibilities:

  1. Campaign Planning:

Assist in planning and executing marketing campaigns across various channels, including social media, email, and influencer partnerships.

  1. Content Creation:

Write high-quality, engaging content for social media, blog posts, email newsletters, and other marketing channels.

  1. Analytics and Reporting:

Monitor and analyse marketing metrics, including website traffic, social media engagement, and email open rates, to inform future marketing strategies

  1. Ad Planning and Optimization:

Plan and execute targeted online ads (e.g., Facebook, Instagram, Google Ads) to increase brand awareness, drive website traffic, and boost sales.

  1. Email Marketing:

Assist in creating and sending email newsletters, promotional emails, and other email campaigns.

  1. Brand Management:

Ensure consistent branding across all marketing channels and materials.

  1. Collaboration:

Work closely with the Marketing Manager, Founder, and other team members to achieve marketing goals.

  1. Influencer Partnerships:

Research and collaborate with influencers in the luxury jewelry space to promote Caratly's brand and products.