PPC & Meta Ads Experts

1 day ago

Noida, Uttar Pradesh, India CODEWRAPS PVT LTD Full time ₹ 3,00,000 - ₹ 4,20,000 per year

Key Responsibilities:

  • Plan, create, and manage PPC campaigns across Google Ads (Search, Display, YouTube, Shopping) and Meta platforms (Facebook, Instagram).
  • Conduct keyword research, audience targeting, ad copywriting, and bid strategy optimization.
  • Monitor daily performance metrics and track key KPIs such as ROAS, CTR, CPA, CPL, and conversion rates.
  • Develop A/B testing strategies for ads, audiences, landing pages, and creative variations.
  • Collaborate with the design and content teams to develop high-converting ad creatives and landing pages.
  • Implement pixel tracking, custom conversions, and events using tools like Google Tag Manager and Meta Events Manager.
  • Stay updated on industry trends, platform updates, and new ad features or beta programs.
  • Generate weekly and monthly performance reports with actionable insights and recommendations.
  • Manage budgets effectively and ensure spend aligns with overall marketing goals.

Qualifications:

  • 2+ years of hands-on experience managing PPC and Meta Ads campaigns.
  • Proven track record of driving successful ROI-focused paid media campaigns.
  • Strong understanding of performance marketing, conversion optimization, and audience targeting.
  • Experience with tools such as Google Ads Manager, Meta Ads Manager, Google Analytics (GA4), Google Tag Manager, SEMrush, or similar.
  • Excellent analytical skills with proficiency in Excel, Sheets, or dashboarding tools (e.g., Data Studio, Looker).
  • Strong communication and presentation skills.

Job Type: Full-time

Pay: ₹20, ₹35,000.00 per month

Work Location: In person

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